{
  "vaccount": "sofia",
  "concepts": [
    {
      "concept_id": "sofia-c-sofia",
      "name": "Sofia",
      "role": "Account Owner",
      "portrait_path": "concepts/sofia/portraits/sofia.jpg"
    },
    {
      "concept_id": "sofia-c-soleia",
      "name": "Soleia",
      "role": "Owner's Niece",
      "portrait_path": "concepts/sofia/portraits/soleia.jpg"
    },
    {
      "concept_id": "sofia-c-yoru",
      "name": "Yoru",
      "role": "Owner's Dog",
      "portrait_path": "concepts/sofia/portraits/yoru.jpg"
    }
  ]
}