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Oct 28

Ad Creative Discontinuation Prediction with Multi-Modal Multi-Task Neural Survival Networks

Discontinuing ad creatives at an appropriate time is one of the most important ad operations that can have a significant impact on sales. Such operational support for ineffective ads has been less explored than that for effective ads. After pre-analyzing 1,000,000 real-world ad creatives, we found that there are two types of discontinuation: short-term (i.e., cut-out) and long-term (i.e., wear-out). In this paper, we propose a practical prediction framework for the discontinuation of ad creatives with a hazard function-based loss function inspired by survival analysis. Our framework predicts the discontinuations with a multi-modal deep neural network that takes as input the ad creative (e.g., text, categorical, image, numerical features). To improve the prediction performance for the two different types of discontinuations and for the ad creatives that contribute to sales, we introduce two new techniques: (1) a two-term estimation technique with multi-task learning and (2) a click-through rate-weighting technique for the loss function. We evaluated our framework using the large-scale ad creative dataset, including 10 billion scale impressions. In terms of the concordance index (short: 0.896, long: 0.939, and overall: 0.792), our framework achieved significantly better performance than the conventional method (0.531). Additionally, we confirmed that our framework (i) demonstrated the same degree of discontinuation effect as manual operations for short-term cases, and (ii) accurately predicted the ad discontinuation order, which is important for long-running ad creatives for long-term cases.

  • 3 authors
·
Apr 2, 2022

AD-SRF: Attack-Defense Semantic Reinforcement for Multi-Modal Image Fusion

Existing image fusion methods struggle to balance visual quality and semantic attributes due to the inherent conflict between their optimization objectives. To address this challenge, we propose an attack-defense semantic reinforcement framework for multi-modal image fusion, termed AD-SRF. By decoupling the optimization of these two aspects and then losslessly reintegrating them, this framework injects rich semantic attributes into the fused image without compromising its visual quality. First, we develop a transformer-based restorative visual fusion network as a strong visual baseline. Equipped with the cross-modal retrieval module and the information restoration-fusion collaborative loss, it produces highly visible fused images even under degraded conditions. Second, we introduce an attack-defense game mechanism to strengthen the semantic attributes of the fused images. The attacker learns perturbation patterns that impair downstream segmentation, whereas the defender restores missing semantics from the original inputs and reintegrates them into the fused image through an imperceptible semantic map. Through iterative adversarial interaction, this mechanism drives the defender to continually strengthen the fused image's semantic attributes, boosting downstream segmentation performance without compromising visual quality. Extensive experiments demonstrate that AD-SRF achieves a win-win performance in both visual quality and semantic attributes. The code is publicly available at https://github.com/HaoZhang1018/AD-SRF.

  • 5 authors
·
Oct 8

C3D-AD: Toward Continual 3D Anomaly Detection via Kernel Attention with Learnable Advisor

3D Anomaly Detection (AD) has shown great potential in detecting anomalies or defects of high-precision industrial products. However, existing methods are typically trained in a class-specific manner and also lack the capability of learning from emerging classes. In this study, we proposed a continual learning framework named Continual 3D Anomaly Detection (C3D-AD), which can not only learn generalized representations for multi-class point clouds but also handle new classes emerging over time.Specifically, in the feature extraction module, to extract generalized local features from diverse product types of different tasks efficiently, Kernel Attention with random feature Layer (KAL) is introduced, which normalizes the feature space. Then, to reconstruct data correctly and continually, an efficient Kernel Attention with learnable Advisor (KAA) mechanism is proposed, which learns the information from new categories while discarding redundant old information within both the encoder and decoder. Finally, to keep the representation consistency over tasks, a Reconstruction with Parameter Perturbation (RPP) module is proposed by designing a representation rehearsal loss function, which ensures that the model remembers previous category information and returns category-adaptive representation.Extensive experiments on three public datasets demonstrate the effectiveness of the proposed method, achieving an average performance of 66.4%, 83.1%, and 63.4% AUROC on Real3D-AD, Anomaly-ShapeNet, and MulSen-AD, respectively.

  • 6 authors
·
Aug 2, 2025 2

NV-Tesseract-AD: Curriculum-Enhanced Conditional Diffusion for Multivariate Time-Series Anomaly Detection

We propose NV-Tesseract-AD, a curriculum learning-enhanced conditional diffusion framework for multivariate time-series anomaly detection. Our central hypothesis is that reconstruction difficulty can be explicitly structured along two complementary axes, masking severity and diffusion noise level, and that training from easier to harder tasks along both axes simultaneously stabilizes optimization and improves residual discriminability. We integrate a Transformer-based diffusion backbone with a three-stage dual curriculum over masking ratios and diffusion timesteps, retaining anomalous samples throughout training and relying on structured corruption to drive self-supervised representation learning. We evaluate NV-Tesseract-AD under two regimes: in-distribution training on the TSB-UAD-M corpus and strict zero-shot transfer to ten EasyTSAD benchmark families without per-dataset tuning. The dual-axis curriculum produces masking-invariant reconstruction, confirmed by a near-zero loss gap between complementary masking strategies within the first training stage, and yields an approximately 3.7-fold improvement in F1 and a 56 percent reduction in MSE relative to a non-curriculum baseline. Zero-shot performance reaches F1 = 0.984 on NAB and F1 = 0.948 on NormA. Weaker results on heterogeneous families are traced to unsupervised threshold calibration rather than reconstruction quality, identifying calibration as the dominant remaining detection bottleneck. Accelerated inference via DPM-Solver++ reduces sampling cost by a factor of 3.5 to 5.7 at the dataset level but couples to thresholding behavior, establishing that the sampler and threshold must be validated jointly. Together, these findings demonstrate that aligning diffusion denoising difficulty with curriculum learning principles provides a principled and practical approach for robust anomaly detection in complex multivariate time series.

  • 7 authors
·
Oct 7

Learning Partially-Decorrelated Common Spaces for Ad-hoc Video Search

Ad-hoc Video Search (AVS) involves using a textual query to search for multiple relevant videos in a large collection of unlabeled short videos. The main challenge of AVS is the visual diversity of relevant videos. A simple query such as "Find shots of a man and a woman dancing together indoors" can span a multitude of environments, from brightly lit halls and shadowy bars to dance scenes in black-and-white animations. It is therefore essential to retrieve relevant videos as comprehensively as possible. Current solutions for the AVS task primarily fuse multiple features into one or more common spaces, yet overlook the need for diverse spaces. To fully exploit the expressive capability of individual features, we propose LPD, short for Learning Partially Decorrelated common spaces. LPD incorporates two key innovations: feature-specific common space construction and the de-correlation loss. Specifically, LPD learns a separate common space for each video and text feature, and employs de-correlation loss to diversify the ordering of negative samples across different spaces. To enhance the consistency of multi-space convergence, we designed an entropy-based fair multi-space triplet ranking loss. Extensive experiments on the TRECVID AVS benchmarks (2016-2023) justify the effectiveness of LPD. Moreover, diversity visualizations of LPD's spaces highlight its ability to enhance result diversity.

  • 3 authors
·
Aug 4, 2025

Revisiting Graph Contrastive Learning on Anomaly Detection: A Structural Imbalance Perspective

The superiority of graph contrastive learning (GCL) has prompted its application to anomaly detection tasks for more powerful risk warning systems. Unfortunately, existing GCL-based models tend to excessively prioritize overall detection performance while neglecting robustness to structural imbalance, which can be problematic for many real-world networks following power-law degree distributions. Particularly, GCL-based methods may fail to capture tail anomalies (abnormal nodes with low degrees). This raises concerns about the security and robustness of current anomaly detection algorithms and therefore hinders their applicability in a variety of realistic high-risk scenarios. To the best of our knowledge, research on the robustness of graph anomaly detection to structural imbalance has received little scrutiny. To address the above issues, this paper presents a novel GCL-based framework named AD-GCL. It devises the neighbor pruning strategy to filter noisy edges for head nodes and facilitate the detection of genuine tail nodes by aligning from head nodes to forged tail nodes. Moreover, AD-GCL actively explores potential neighbors to enlarge the receptive field of tail nodes through anomaly-guided neighbor completion. We further introduce intra- and inter-view consistency loss of the original and augmentation graph for enhanced representation. The performance evaluation of the whole, head, and tail nodes on multiple datasets validates the comprehensive superiority of the proposed AD-GCL in detecting both head anomalies and tail anomalies.

  • 7 authors
·
Jul 18, 2025

Deep Convolutional Neural Network based Classification of Alzheimer's Disease using MRI data

Alzheimer's disease (AD) is a progressive and incurable neurodegenerative disease which destroys brain cells and causes loss to patient's memory. An early detection can prevent the patient from further damage of the brain cells and hence avoid permanent memory loss. In past few years, various automatic tools and techniques have been proposed for diagnosis of AD. Several methods focus on fast, accurate and early detection of the disease to minimize the loss to patients mental health. Although machine learning and deep learning techniques have significantly improved medical imaging systems for AD by providing diagnostic performance close to human level. But the main problem faced during multi-class classification is the presence of highly correlated features in the brain structure. In this paper, we have proposed a smart and accurate way of diagnosing AD based on a two-dimensional deep convolutional neural network (2D-DCNN) using imbalanced three-dimensional MRI dataset. Experimental results on Alzheimer Disease Neuroimaging Initiative magnetic resonance imaging (MRI) dataset confirms that the proposed 2D-DCNN model is superior in terms of accuracy, efficiency, and robustness. The model classifies MRI into three categories: AD, mild cognitive impairment, and normal control: and has achieved 99.89% classification accuracy with imbalanced classes. The proposed model exhibits noticeable improvement in accuracy as compared to the state-fo-the-art methods.

  • 6 authors
·
Jan 8, 2021

Learning to Trigger: Reinforcement Learning at the Large Hadron Collider

High-throughput scientific facilities such as the Large Hadron Collider depend on real-time event filtering (triggering) under tight constraints on bandwidth, latency, and storage. In practice, trigger menus are largely static and hand-tuned and can become suboptimal as detector conditions, pileup, and background composition drift over time. We cast online threshold tuning as a sequential decision-making problem: a reinforcement learning agent ingests streaming summaries of recent rates and signal-sensitive features and updates trigger thresholds to maximize signal efficiency while tracking a target background rate within a tolerance band. We adapt Group-Filtered Policy Optimization (GFPO) to streaming control and introduce two variants (GFPO-F, GFPO-FR) that enforce background rate feasibility during training. On a benchmark that emulates realistic collider operation, we study two representative triggers: a total transverse energy (H_{T}) trigger sensitive to pileup variation, and an anomaly-detection (AD) trigger based on reconstruction loss for rare or non-standard signatures. On Monte Carlo streams, our agent increases the fraction of in-tolerance time intervals by 48\% (H_T) and 28\% (AD), with a cumulative gain of up to 2\% in signal efficiency on those in-tolerance intervals. Transferring from simulation to real collision data (CMS Run 283408), the same agent, without fine-tuning, achieves a 56\% (H_T) and 28\% (AD) in-tolerance improvement over baselines, with further signal-efficiency gain on both triggers. To our knowledge, this is the first demonstration of RL-based trigger control on real Large Hadron Collider collision data. Code is available at https://github.com/Zixind/GFPO_LHC (see repo for details).

Long-Term Ad Memorability: Understanding and Generating Memorable Ads

Marketers spend billions of dollars on advertisements, but to what end? At purchase time, if customers cannot recognize the brand for which they saw an ad, the money spent on the ad is essentially wasted. Despite its importance in marketing, until now, there has been no study on the memorability of ads in the ML literature. All previous memorability studies have been conducted on short-term recall on specific content types like object and action videos. On the other hand, the advertising industry only cares about long-term memorability, and ads are almost always highly multimodal. Therefore, we release the first memorability dataset, LAMDBA, consisting of 1749 participants and 2205 ads covering 276 brands. Running statistical tests over different participant subpopulations and ad types, we find many interesting insights into what makes an ad memorable, e.g., fast-moving ads are more memorable than those with slower scenes; people who use ad-blockers remember a lower number of ads than those who don't. Next, we present a novel model, Henry, to predict the memorability of a content which achieves state-of-the-art performance across all prominent literature memorability datasets. Henry shows strong generalization performance with better results in 0-shot on unseen datasets. Finally, with the intent of memorable ad generation, we present a scalable method to build a high-quality memorable ad generation model by leveraging automatically annotated data. Our approach, SEED (Self rEwarding mEmorability Modeling), starts with a language model trained on LAMBDA as seed data and progressively trains the LLM to generate more memorable ads. We show that the generated advertisements have 44\% higher memorability scores than the original ads. Further, we release a large-scale ad dataset, UltraLAMBDA, consisting of 5 million ads with their automatically-assigned memorability scores.

  • 8 authors
·
Sep 1, 2023 1

LOST: Low-rank and Sparse Pre-training for Large Language Models

While large language models (LLMs) have achieved remarkable performance across a wide range of tasks, their massive scale incurs prohibitive computational and memory costs for pre-training from scratch. Recent studies have investigated the use of low-rank parameterization as a means of reducing model size and training cost. In this context, sparsity is often employed as a complementary technique to recover important information lost in low-rank compression by capturing salient features in the residual space. However, existing approaches typically combine low-rank and sparse components in a simplistic or ad hoc manner, often resulting in undesirable performance degradation compared to full-rank training. In this paper, we propose LOw-rank and Sparse pre-Training (LOST) for LLMs, a novel method that ingeniously integrates low-rank and sparse structures to enable effective training of LLMs from scratch under strict efficiency constraints. LOST applies singular value decomposition to weight matrices, preserving the dominant low-rank components, while allocating the remaining singular values to construct channel-wise sparse components to complement the expressiveness of low-rank training. We evaluate LOST on LLM pretraining ranging from 60M to 7B parameters. Our experiments show that LOST achieves competitive or superior performance compared to full-rank models, while significantly reducing both memory and compute overhead. Moreover, Code is available at https://github.com/JiaxiLi1/LOST-Low-rank-and-Sparse-Training-for-Large-Language-Models{LOST Repo}

  • 9 authors
·
Aug 4, 2025

Ad-load Balancing via Off-policy Learning in a Content Marketplace

Ad-load balancing is a critical challenge in online advertising systems, particularly in the context of social media platforms, where the goal is to maximize user engagement and revenue while maintaining a satisfactory user experience. This requires the optimization of conflicting objectives, such as user satisfaction and ads revenue. Traditional approaches to ad-load balancing rely on static allocation policies, which fail to adapt to changing user preferences and contextual factors. In this paper, we present an approach that leverages off-policy learning and evaluation from logged bandit feedback. We start by presenting a motivating analysis of the ad-load balancing problem, highlighting the conflicting objectives between user satisfaction and ads revenue. We emphasize the nuances that arise due to user heterogeneity and the dependence on the user's position within a session. Based on this analysis, we define the problem as determining the optimal ad-load for a particular feed fetch. To tackle this problem, we propose an off-policy learning framework that leverages unbiased estimators such as Inverse Propensity Scoring (IPS) and Doubly Robust (DR) to learn and estimate the policy values using offline collected stochastic data. We present insights from online A/B experiments deployed at scale across over 80 million users generating over 200 million sessions, where we find statistically significant improvements in both user satisfaction metrics and ads revenue for the platform.

  • 4 authors
·
Sep 19, 2023

End-to-End Semantic ID Generation for Generative Advertisement Recommendation

Generative Recommendation (GR) has excelled by framing recommendation as next-token prediction. This paradigm relies on Semantic IDs (SIDs) to tokenize large-scale items into discrete sequences. Existing GR approaches predominantly generate SIDs via Residual Quantization (RQ), where items are encoded into embeddings and then quantized to discrete SIDs. However, this paradigm suffers from inherent limitations: 1) Objective misalignment and semantic degradation stemming from the two-stage compression; 2) Error accumulation inherent in the structure of RQ. To address these limitations, we propose UniSID, a Unified SID generation framework for generative advertisement recommendation. Specifically, we jointly optimize embeddings and SIDs in an end-to-end manner from raw advertising data, enabling semantic information to flow directly into the SID space and thus addressing the inherent limitations of the two-stage cascading compression paradigm. To capture fine-grained semantics, a multi-granularity contrastive learning strategy is introduced to align distinct items across SID levels. Finally, a summary-based ad reconstruction mechanism is proposed to encourage SIDs to capture high-level semantic information that is not explicitly present in advertising contexts. Experiments demonstrate that UniSID consistently outperforms state-of-the-art SID generation methods, yielding up to a 4.62% improvement in Hit Rate metrics across downstream advertising scenarios compared to the strongest baseline.

  • 11 authors
·
Feb 11

DistinctAD: Distinctive Audio Description Generation in Contexts

Audio Descriptions (ADs) aim to provide a narration of a movie in text form, describing non-dialogue-related narratives, such as characters, actions, or scene establishment. Automatic generation of ADs remains challenging due to: i) the domain gap between movie-AD data and existing data used to train vision-language models, and ii) the issue of contextual redundancy arising from highly similar neighboring visual clips in a long movie. In this work, we propose DistinctAD, a novel two-stage framework for generating ADs that emphasize distinctiveness to produce better narratives. To address the domain gap, we introduce a CLIP-AD adaptation strategy that does not require additional AD corpora, enabling more effective alignment between movie and AD modalities at both global and fine-grained levels. In Stage-II, DistinctAD incorporates two key innovations: (i) a Contextual Expectation-Maximization Attention (EMA) module that reduces redundancy by extracting common bases from consecutive video clips, and (ii) an explicit distinctive word prediction loss that filters out repeated words in the context, ensuring the prediction of unique terms specific to the current AD. Comprehensive evaluations on MAD-Eval, CMD-AD, and TV-AD benchmarks demonstrate the superiority of DistinctAD, with the model consistently outperforming baselines, particularly in Recall@k/N, highlighting its effectiveness in producing high-quality, distinctive ADs.

  • 5 authors
·
Nov 27, 2024

DMAD: Distribution Matching as Adversarial Distillation for Fast Visual Generation

Distribution Matching Distillation (DMD) trains a few-step student from the difference between separately estimated target and student scores, so it must keep an auxiliary diffusion model fitted to the student's evolving distribution at extra memory and computation cost. We introduce DMAD, Distribution Matching as Adversarial Distillation, which recasts distribution matching as classification and learns the required log-density ratios directly. Two discriminator heads on a shared backbone distinguish real data and teacher samples from the student's, and linear losses on their logits train the student without auxiliary score fitting. We prove that at the discriminator optimum these losses recover the distribution-matching gradient underlying DMD, through the classical identity linking discriminator logits to log-density ratios. We further introduce gap-based reweighting, which adapts teacher supervision across noise levels from the real-data head's empirical logit gap between real and teacher samples. DMAD reaches a Fréchet Inception Distance (FID) of 1.04 with one-step generation on ImageNet-64x64, 14.47 with four-step SDXL on COCO-10K, and a VBench total score of 85.15 with four-step Wan2.1-T2V-14B, the best values among the compared few-step methods and the multi-step teachers. On MiniMax-H3-33B, our four-step student achieves overall human preference rates of 79.1% over DMD2 and 84.6% over rCM for joint audio-video generation, excluding ties. Our code, models and demos are available at https://yzmblog.github.io/projects/DMAD.

ByteDance ByteDance
·
Sep 30 2

Efficient Diffusion Distillation via Embedding Loss

Recent advances in distilling expensive diffusion models into efficient few-step generators show significant promise. However, these methods typically demand substantial computational resources and extended training periods, limiting accessibility for resource-constrained researchers, and existing supplementary loss functions have notable limitations. Regression loss requires pre-generating large datasets before training and limits the student model to the teacher's performance, while GAN-based losses suffer from training instability and require careful tuning. In this paper, we propose Embedding Loss (EL), a novel supplementary loss function that complements existing diffusion distillation methods to enhance generation quality and accelerate training with smaller batch sizes. Leveraging feature embeddings from a diverse set of randomly initialized networks, EL effectively aligns the feature distributions between the distilled few-step generator and the original data. By computing Maximum Mean Discrepancy (MMD) in the embedded feature space, EL ensures robust distribution matching, thereby preserving sample fidelity and diversity during distillation. Within distribution matching distillation frameworks, EL demonstrates strong empirical performance for one-step generators. On the CIFAR-10 dataset, our approach achieves state-of-the-art FID values of 1.475 for unconditional generation and 1.380 for conditional generation. Beyond CIFAR-10, we further validate EL across multiple benchmarks and distillation methods, including ImageNet, AFHQ-v2, and FFHQ datasets, using DMD, DI, and CM distillation frameworks, demonstrating consistent improvements over existing one-step distillation methods. Our method also reduces training iterations by up to 80%, offering a more practical and scalable solution for deploying diffusion-based generative models in resource-constrained environments.

  • 5 authors
·
Apr 23

ITCFN: Incomplete Triple-Modal Co-Attention Fusion Network for Mild Cognitive Impairment Conversion Prediction

Alzheimer's disease (AD) is a common neurodegenerative disease among the elderly. Early prediction and timely intervention of its prodromal stage, mild cognitive impairment (MCI), can decrease the risk of advancing to AD. Combining information from various modalities can significantly improve predictive accuracy. However, challenges such as missing data and heterogeneity across modalities complicate multimodal learning methods as adding more modalities can worsen these issues. Current multimodal fusion techniques often fail to adapt to the complexity of medical data, hindering the ability to identify relationships between modalities. To address these challenges, we propose an innovative multimodal approach for predicting MCI conversion, focusing specifically on the issues of missing positron emission tomography (PET) data and integrating diverse medical information. The proposed incomplete triple-modal MCI conversion prediction network is tailored for this purpose. Through the missing modal generation module, we synthesize the missing PET data from the magnetic resonance imaging and extract features using specifically designed encoders. We also develop a channel aggregation module and a triple-modal co-attention fusion module to reduce feature redundancy and achieve effective multimodal data fusion. Furthermore, we design a loss function to handle missing modality issues and align cross-modal features. These components collectively harness multimodal data to boost network performance. Experimental results on the ADNI1 and ADNI2 datasets show that our method significantly surpasses existing unimodal and other multimodal models. Our code is available at https://github.com/justinhxy/ITFC.

  • 11 authors
·
Jan 20, 2025

AdSpark: A Large-Scale Dataset and Benchmark for Product-Centric Advertisement Video Generation

Product-centric advertisement video generation aims to create promotional videos that preserve fine-grained product identity while presenting selling points through coherent multi-shot narratives. However, this emerging task remains underexplored due to the lack of large-scale advertisement-specific datasets and comprehensive evaluation frameworks. To address this gap, we introduce AdSpark, a large-scale dataset and benchmark for product-centric advertisement video generation, based on data from a major e-commerce platform. AdSpark-300K contains approximately 300K reference image--prompt--video triplets, comprising a real-world subset and a synthetic subset. Each sample provides structured advertisement annotations, including product identity annotations, selling-point descriptions, creative plans, and aligned audio scripts, enabling models to learn product preservation and advertisement-oriented visual storytelling. We further propose AdSpark-Bench, a diagnostic benchmark that evaluates generated advertisements across six dimensions, including visual quality, product fidelity, instruction adherence, temporal coherence, audio alignment, and advertisement effectiveness. Based on AdSpark-Bench, we evaluate representative models, revealing key challenges in product preservation, multi-shot storytelling, and selling-point visualization. Experiments with AdSpark-300K-finetuned models further validate the effectiveness of our dataset. AdSpark provides a unified dataset and benchmark for future research, and we will release the dataset upon acceptance.

CLIPN for Zero-Shot OOD Detection: Teaching CLIP to Say No

Out-of-distribution (OOD) detection refers to training the model on an in-distribution (ID) dataset to classify whether the input images come from unknown classes. Considerable effort has been invested in designing various OOD detection methods based on either convolutional neural networks or transformers. However, zero-shot OOD detection methods driven by CLIP, which only require class names for ID, have received less attention. This paper presents a novel method, namely CLIP saying no (CLIPN), which empowers the logic of saying no within CLIP. Our key motivation is to equip CLIP with the capability of distinguishing OOD and ID samples using positive-semantic prompts and negation-semantic prompts. Specifically, we design a novel learnable no prompt and a no text encoder to capture negation semantics within images. Subsequently, we introduce two loss functions: the image-text binary-opposite loss and the text semantic-opposite loss, which we use to teach CLIPN to associate images with no prompts, thereby enabling it to identify unknown samples. Furthermore, we propose two threshold-free inference algorithms to perform OOD detection by utilizing negation semantics from no prompts and the text encoder. Experimental results on 9 benchmark datasets (3 ID datasets and 6 OOD datasets) for the OOD detection task demonstrate that CLIPN, based on ViT-B-16, outperforms 7 well-used algorithms by at least 2.34% and 11.64% in terms of AUROC and FPR95 for zero-shot OOD detection on ImageNet-1K. Our CLIPN can serve as a solid foundation for effectively leveraging CLIP in downstream OOD tasks. The code is available on https://github.com/xmed-lab/CLIPN.

  • 4 authors
·
Aug 23, 2023

Defensive Unlearning with Adversarial Training for Robust Concept Erasure in Diffusion Models

Diffusion models (DMs) have achieved remarkable success in text-to-image generation, but they also pose safety risks, such as the potential generation of harmful content and copyright violations. The techniques of machine unlearning, also known as concept erasing, have been developed to address these risks. However, these techniques remain vulnerable to adversarial prompt attacks, which can prompt DMs post-unlearning to regenerate undesired images containing concepts (such as nudity) meant to be erased. This work aims to enhance the robustness of concept erasing by integrating the principle of adversarial training (AT) into machine unlearning, resulting in the robust unlearning framework referred to as AdvUnlearn. However, achieving this effectively and efficiently is highly nontrivial. First, we find that a straightforward implementation of AT compromises DMs' image generation quality post-unlearning. To address this, we develop a utility-retaining regularization on an additional retain set, optimizing the trade-off between concept erasure robustness and model utility in AdvUnlearn. Moreover, we identify the text encoder as a more suitable module for robustification compared to UNet, ensuring unlearning effectiveness. And the acquired text encoder can serve as a plug-and-play robust unlearner for various DM types. Empirically, we perform extensive experiments to demonstrate the robustness advantage of AdvUnlearn across various DM unlearning scenarios, including the erasure of nudity, objects, and style concepts. In addition to robustness, AdvUnlearn also achieves a balanced tradeoff with model utility. To our knowledge, this is the first work to systematically explore robust DM unlearning through AT, setting it apart from existing methods that overlook robustness in concept erasing. Codes are available at: https://github.com/OPTML-Group/AdvUnlearn

  • 9 authors
·
May 24, 2024

Online Bidding Algorithms for Return-on-Spend Constrained Advertisers

Online advertising has recently grown into a highly competitive and complex multi-billion-dollar industry, with advertisers bidding for ad slots at large scales and high frequencies. This has resulted in a growing need for efficient "auto-bidding" algorithms that determine the bids for incoming queries to maximize advertisers' targets subject to their specified constraints. This work explores efficient online algorithms for a single value-maximizing advertiser under an increasingly popular constraint: Return-on-Spend (RoS). We quantify efficiency in terms of regret relative to the optimal algorithm, which knows all queries a priori. We contribute a simple online algorithm that achieves near-optimal regret in expectation while always respecting the specified RoS constraint when the input sequence of queries are i.i.d. samples from some distribution. We also integrate our results with the previous work of Balseiro, Lu, and Mirrokni [BLM20] to achieve near-optimal regret while respecting both RoS and fixed budget constraints. Our algorithm follows the primal-dual framework and uses online mirror descent (OMD) for the dual updates. However, we need to use a non-canonical setup of OMD, and therefore the classic low-regret guarantee of OMD, which is for the adversarial setting in online learning, no longer holds. Nonetheless, in our case and more generally where low-regret dynamics are applied in algorithm design, the gradients encountered by OMD can be far from adversarial but influenced by our algorithmic choices. We exploit this key insight to show our OMD setup achieves low regret in the realm of our algorithm.

  • 3 authors
·
Jul 2, 2023

Machine Learning Workflow to Explain Black-box Models for Early Alzheimer's Disease Classification Evaluated for Multiple Datasets

Purpose: Hard-to-interpret Black-box Machine Learning (ML) were often used for early Alzheimer's Disease (AD) detection. Methods: To interpret eXtreme Gradient Boosting (XGBoost), Random Forest (RF), and Support Vector Machine (SVM) black-box models a workflow based on Shapley values was developed. All models were trained on the Alzheimer's Disease Neuroimaging Initiative (ADNI) dataset and evaluated for an independent ADNI test set, as well as the external Australian Imaging and Lifestyle flagship study of Ageing (AIBL), and Open Access Series of Imaging Studies (OASIS) datasets. Shapley values were compared to intuitively interpretable Decision Trees (DTs), and Logistic Regression (LR), as well as natural and permutation feature importances. To avoid the reduction of the explanation validity caused by correlated features, forward selection and aspect consolidation were implemented. Results: Some black-box models outperformed DTs and LR. The forward-selected features correspond to brain areas previously associated with AD. Shapley values identified biologically plausible associations with moderate to strong correlations with feature importances. The most important RF features to predict AD conversion were the volume of the amygdalae, and a cognitive test score. Good cognitive test performances and large brain volumes decreased the AD risk. The models trained using cognitive test scores significantly outperformed brain volumetric models (p<0.05). Cognitive Normal (CN) vs. AD models were successfully transferred to external datasets. Conclusion: In comparison to previous work, improved performances for ADNI and AIBL were achieved for CN vs. Mild Cognitive Impairment (MCI) classification using brain volumes. The Shapley values and the feature importances showed moderate to strong correlations.

  • 2 authors
·
May 12, 2022

AD-BERT: Using Pre-trained contextualized embeddings to Predict the Progression from Mild Cognitive Impairment to Alzheimer's Disease

Objective: We develop a deep learning framework based on the pre-trained Bidirectional Encoder Representations from Transformers (BERT) model using unstructured clinical notes from electronic health records (EHRs) to predict the risk of disease progression from Mild Cognitive Impairment (MCI) to Alzheimer's Disease (AD). Materials and Methods: We identified 3657 patients diagnosed with MCI together with their progress notes from Northwestern Medicine Enterprise Data Warehouse (NMEDW) between 2000-2020. The progress notes no later than the first MCI diagnosis were used for the prediction. We first preprocessed the notes by deidentification, cleaning and splitting, and then pretrained a BERT model for AD (AD-BERT) based on the publicly available Bio+Clinical BERT on the preprocessed notes. The embeddings of all the sections of a patient's notes processed by AD-BERT were combined by MaxPooling to compute the probability of MCI-to-AD progression. For replication, we conducted a similar set of experiments on 2563 MCI patients identified at Weill Cornell Medicine (WCM) during the same timeframe. Results: Compared with the 7 baseline models, the AD-BERT model achieved the best performance on both datasets, with Area Under receiver operating characteristic Curve (AUC) of 0.8170 and F1 score of 0.4178 on NMEDW dataset and AUC of 0.8830 and F1 score of 0.6836 on WCM dataset. Conclusion: We developed a deep learning framework using BERT models which provide an effective solution for prediction of MCI-to-AD progression using clinical note analysis.

  • 12 authors
·
Nov 6, 2022

LLMAdBench: A Human Preference Benchmark for Advertising in LLM Responses

Inserting advertisements (ads) into consumer-facing LLM output is emerging as a new business model, but there is little shared evidence on how such ad insertion should be evaluated or how it affects user preferences. We introduce LLMAdBench, a human-preference benchmark for studying advertising in LLM-generated content. The benchmark isolates a simple but practically important decision: given a user conversation, an LLM response, and a matched advertisement, where should the ad be placed? Our dataset compares pairs of responses that differ only in ad position while holding all other conditions fixed including the user query, base answer, advertisement, and disclosure condition. Human annotators evaluate each pair based on six criteria from both advertiser's and user's perspectives. The resulting benchmark contains more than 18000 human judgments across two disclosure conditions: explicitly labeling the ad as sponsored and merging it into the response without disclosure. We use LLMAdBench to evaluate eight frontier LLMs as preference judges and find that they are not reliable substitutes for human evaluation. Even the most stable models reverse roughly one quarter of their decisions when the presentation order is swapped, agreement across models is low, and their placement preferences differ systematically from those of human annotators. Moreover, LLMAdBench contains substantial learnable signal. In particular, a Qwen3-8B model fine-tuned on the human preferences improves substantially over its base model and outperforms all zero-shot frontier judges on the held-out prediction task. Beyond model evaluation, LLMAdBench provides quantitative evidence on the advertiser-user trade-off and shows that the sponsorship disclosure systematically changes users' preference over ad placement.

  • 17 authors
·
Sep 25

Large Foundation Model for Ads Recommendation

Online advertising relies on accurate recommendation models, with recent advances using pre-trained large-scale foundation models (LFMs) to capture users' general interests across multiple scenarios and tasks. However, existing methods have critical limitations: they extract and transfer only user representations (URs), ignoring valuable item representations (IRs) and user-item cross representations (CRs); and they simply use a UR as a feature in downstream applications, which fails to bridge upstream-downstream gaps and overlooks more transfer granularities. In this paper, we propose LFM4Ads, an All-Representation Multi-Granularity transfer framework for ads recommendation. It first comprehensively transfers URs, IRs, and CRs, i.e., all available representations in the pre-trained foundation model. To effectively utilize the CRs, it identifies the optimal extraction layer and aggregates them into transferable coarse-grained forms. Furthermore, we enhance the transferability via multi-granularity mechanisms: non-linear adapters for feature-level transfer, an Isomorphic Interaction Module for module-level transfer, and Standalone Retrieval for model-level transfer. LFM4Ads has been successfully deployed in Tencent's industrial-scale advertising platform, processing tens of billions of daily samples while maintaining terabyte-scale model parameters with billions of sparse embedding keys across approximately two thousand features. Since its production deployment in Q4 2024, LFM4Ads has achieved 10+ successful production launches across various advertising scenarios, including primary ones like Weixin Moments and Channels. These launches achieve an overall GMV lift of 2.45% across the entire platform, translating to estimated annual revenue increases in the hundreds of millions of dollars.

  • 33 authors
·
Aug 20, 2025

External Large Foundation Model: How to Efficiently Serve Trillions of Parameters for Online Ads Recommendation

Ads recommendation is a prominent service of online advertising systems and has been actively studied. Recent studies indicate that scaling-up and advanced design of the recommendation model can bring significant performance improvement. However, with a larger model scale, such prior studies have a significantly increasing gap from industry as they often neglect two fundamental challenges in industrial-scale applications. First, training and inference budgets are restricted for the model to be served, exceeding which may incur latency and impair user experience. Second, large-volume data arrive in a streaming mode with data distributions dynamically shifting, as new users/ads join and existing users/ads leave the system. We propose the External Large Foundation Model (ExFM) framework to address the overlooked challenges. Specifically, we develop external distillation and a data augmentation system (DAS) to control the computational cost of training/inference while maintaining high performance. We design the teacher in a way like a foundation model (FM) that can serve multiple students as vertical models (VMs) to amortize its building cost. We propose Auxiliary Head and Student Adapter to mitigate the data distribution gap between FM and VMs caused by the streaming data issue. Comprehensive experiments on internal industrial-scale applications and public datasets demonstrate significant performance gain by ExFM.

  • 107 authors
·
Jul 13, 2025

Real-Time Bidding by Reinforcement Learning in Display Advertising

The majority of online display ads are served through real-time bidding (RTB) --- each ad display impression is auctioned off in real-time when it is just being generated from a user visit. To place an ad automatically and optimally, it is critical for advertisers to devise a learning algorithm to cleverly bid an ad impression in real-time. Most previous works consider the bid decision as a static optimization problem of either treating the value of each impression independently or setting a bid price to each segment of ad volume. However, the bidding for a given ad campaign would repeatedly happen during its life span before the budget runs out. As such, each bid is strategically correlated by the constrained budget and the overall effectiveness of the campaign (e.g., the rewards from generated clicks), which is only observed after the campaign has completed. Thus, it is of great interest to devise an optimal bidding strategy sequentially so that the campaign budget can be dynamically allocated across all the available impressions on the basis of both the immediate and future rewards. In this paper, we formulate the bid decision process as a reinforcement learning problem, where the state space is represented by the auction information and the campaign's real-time parameters, while an action is the bid price to set. By modeling the state transition via auction competition, we build a Markov Decision Process framework for learning the optimal bidding policy to optimize the advertising performance in the dynamic real-time bidding environment. Furthermore, the scalability problem from the large real-world auction volume and campaign budget is well handled by state value approximation using neural networks.

  • 7 authors
·
Jan 10, 2017

Multi-channel Autobidding with Budget and ROI Constraints

In digital online advertising, advertisers procure ad impressions simultaneously on multiple platforms, or so-called channels, such as Google Ads, Meta Ads Manager, etc., each of which consists of numerous ad auctions. We study how an advertiser maximizes total conversion (e.g. ad clicks) while satisfying aggregate return-on-investment (ROI) and budget constraints across all channels. In practice, an advertiser does not have control over, and thus cannot globally optimize, which individual ad auctions she participates in for each channel, and instead authorizes a channel to procure impressions on her behalf: the advertiser can only utilize two levers on each channel, namely setting a per-channel budget and per-channel target ROI. In this work, we first analyze the effectiveness of each of these levers for solving the advertiser's global multi-channel problem. We show that when an advertiser only optimizes over per-channel ROIs, her total conversion can be arbitrarily worse than what she could have obtained in the global problem. Further, we show that the advertiser can achieve the global optimal conversion when she only optimizes over per-channel budgets. In light of this finding, under a bandit feedback setting that mimics real-world scenarios where advertisers have limited information on ad auctions in each channels and how channels procure ads, we present an efficient learning algorithm that produces per-channel budgets whose resulting conversion approximates that of the global optimal problem. Finally, we argue that all our results hold for both single-item and multi-item auctions from which channels procure impressions on advertisers' behalf.

  • 5 authors
·
Feb 2, 2023

Discovering Failure Modes of Text-guided Diffusion Models via Adversarial Search

Text-guided diffusion models (TDMs) are widely applied but can fail unexpectedly. Common failures include: (i) natural-looking text prompts generating images with the wrong content, or (ii) different random samples of the latent variables that generate vastly different, and even unrelated, outputs despite being conditioned on the same text prompt. In this work, we aim to study and understand the failure modes of TDMs in more detail. To achieve this, we propose SAGE, the first adversarial search method on TDMs that systematically explores the discrete prompt space and the high-dimensional latent space, to automatically discover undesirable behaviors and failure cases in image generation. We use image classifiers as surrogate loss functions during searching, and employ human inspections to validate the identified failures. For the first time, our method enables efficient exploration of both the discrete and intricate human language space and the challenging latent space, overcoming the gradient vanishing problem. Then, we demonstrate the effectiveness of SAGE on five widely used generative models and reveal four typical failure modes: (1) We find a variety of natural text prompts that generate images failing to capture the semantics of input texts. We further discuss the underlying causes and potential solutions based on the results. (2) We find regions in the latent space that lead to distorted images independent of the text prompt, suggesting that parts of the latent space are not well-structured. (3) We also find latent samples that result in natural-looking images unrelated to the text prompt, implying a possible misalignment between the latent and prompt spaces. (4) By appending a single adversarial token embedding to any input prompts, we can generate a variety of specified target objects. Project page: https://sage-diffusion.github.io/

  • 5 authors
·
Jun 1, 2023

The Reward Was in Your Data All Along: Correcting Flow Matching with Discriminator-Guided RL

Score- and flow-matching models often rely on preference-based reinforcement learning for two purposes: aligning with subjective preferences and, surprisingly, recovering properties such as visual realism and coherent object structure that matching-based training is intended to learn from the data itself. We argue that this reflects a structural mismatch. Matching losses measure ell_2 regression error on the velocity or score field under training-time marginals, a proxy poorly aligned with the visual and semantic properties that determine sample quality at inference. Given a reward aligned with these properties, RL sidesteps the mismatch by evaluating the model on its own samples and following the reward landscape directly. The challenge is to obtain such a reward without relying on human preferences, which are expensive and conflate data realism with annotator inclinations. We propose Discriminator-Guided RL (DRL). DRL trains a discriminator to separate data from base-model samples in a pretrained representation space and uses its logit as the reward in KL-regularized RL. The pretrained space restricts the discriminator to perceptually meaningful directions, and the logit estimates the log-likelihood ratio between data and model, which is the optimal reward for targeting the data distribution. Across SiT, JiT, REPA, and RAE, DRL reduces guidance-free FID (e.g., 9.38 to 2.62 on SiT) and semantic-space FD (e.g., 88.2 to 19.3 on DINOv3 for SiT), with consistent gains across all backbones, and improves human-preference rewards without training on them. It also yields a better Pareto frontier between preference reward and image fidelity under subsequent preference-based post-training, increasing alignment while reducing low-level artifacts such as oversaturation and excessive brightness.

facebook AI at Meta
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Jun 16 2

ClassDiffusion: More Aligned Personalization Tuning with Explicit Class Guidance

Recent text-to-image customization works have been proven successful in generating images of given concepts by fine-tuning the diffusion models on a few examples. However, these methods tend to overfit the concepts, resulting in failure to create the concept under multiple conditions (e.g. headphone is missing when generating a <sks> dog wearing a headphone'). Interestingly, we notice that the base model before fine-tuning exhibits the capability to compose the base concept with other elements (e.g. a dog wearing a headphone) implying that the compositional ability only disappears after personalization tuning. Inspired by this observation, we present ClassDiffusion, a simple technique that leverages a semantic preservation loss to explicitly regulate the concept space when learning the new concept. Despite its simplicity, this helps avoid semantic drift when fine-tuning on the target concepts. Extensive qualitative and quantitative experiments demonstrate that the use of semantic preservation loss effectively improves the compositional abilities of the fine-tune models. In response to the ineffective evaluation of CLIP-T metrics, we introduce BLIP2-T metric, a more equitable and effective evaluation metric for this particular domain. We also provide in-depth empirical study and theoretical analysis to better understand the role of the proposed loss. Lastly, we also extend our ClassDiffusion to personalized video generation, demonstrating its flexibility.

  • 6 authors
·
May 27, 2024

AdParaphrase: Paraphrase Dataset for Analyzing Linguistic Features toward Generating Attractive Ad Texts

Effective linguistic choices that attract potential customers play crucial roles in advertising success. This study aims to explore the linguistic features of ad texts that influence human preferences. Although the creation of attractive ad texts is an active area of research, progress in understanding the specific linguistic features that affect attractiveness is hindered by several obstacles. First, human preferences are complex and influenced by multiple factors, including their content, such as brand names, and their linguistic styles, making analysis challenging. Second, publicly available ad text datasets that include human preferences are lacking, such as ad performance metrics and human feedback, which reflect people's interests. To address these problems, we present AdParaphrase, a paraphrase dataset that contains human preferences for pairs of ad texts that are semantically equivalent but differ in terms of wording and style. This dataset allows for preference analysis that focuses on the differences in linguistic features. Our analysis revealed that ad texts preferred by human judges have higher fluency, longer length, more nouns, and use of bracket symbols. Furthermore, we demonstrate that an ad text-generation model that considers these findings significantly improves the attractiveness of a given text. The dataset is publicly available at: https://github.com/CyberAgentAILab/AdParaphrase.

  • 5 authors
·
Feb 7, 2025

FRUGAL: Memory-Efficient Optimization by Reducing State Overhead for Scalable Training

With the increase in the number of parameters in large language models, the process of pre-training and fine-tuning increasingly demands larger volumes of GPU memory. A significant portion of this memory is typically consumed by the optimizer state. To overcome this challenge, recent approaches such as low-rank adaptation (LoRA (Hu et al., 2021)), low-rank gradient projection (GaLore (Zhao et al., 2024)), and blockwise optimization (BAdam (Luo et al., 2024)) have been proposed. However, in all these algorithms, the effective rank of the weight updates remains low-rank, which can lead to a substantial loss of information from the gradient. This loss can be critically important, especially during the pre-training stage. In this paper, we introduce FRUGAL (Full-Rank Updates with GrAdient spLitting), a new memory-efficient optimization framework. FRUGAL leverages gradient splitting to perform low-dimensional updates using advanced algorithms (such as Adam), while updates along the remaining directions are executed via state-free methods like SGD or signSGD (Bernstein et al., 2018). Our framework can be integrated with various low-rank update selection techniques, including GaLore and BAdam. We provide theoretical convergence guarantees for our framework when using SGDM for low-dimensional updates and SGD for state-free updates. Additionally, our method consistently outperforms concurrent approaches across various fixed memory budgets, achieving state-of-the-art results in pre-training and fine-tuning tasks while balancing memory efficiency and performance metrics.

  • 4 authors
·
Nov 12, 2024

DomainMix: Learning Generalizable Person Re-Identification Without Human Annotations

Existing person re-identification models often have low generalizability, which is mostly due to limited availability of large-scale labeled data in training. However, labeling large-scale training data is very expensive and time-consuming, while large-scale synthetic dataset shows promising value in learning generalizable person re-identification models. Therefore, in this paper a novel and practical person re-identification task is proposed,i.e. how to use labeled synthetic dataset and unlabeled real-world dataset to train a universal model. In this way, human annotations are no longer required, and it is scalable to large and diverse real-world datasets. To address the task, we introduce a framework with high generalizability, namely DomainMix. Specifically, the proposed method firstly clusters the unlabeled real-world images and selects the reliable clusters. During training, to address the large domain gap between two domains, a domain-invariant feature learning method is proposed, which introduces a new loss,i.e. domain balance loss, to conduct an adversarial learning between domain-invariant feature learning and domain discrimination, and meanwhile learns a discriminative feature for person re-identification. This way, the domain gap between synthetic and real-world data is much reduced, and the learned feature is generalizable thanks to the large-scale and diverse training data. Experimental results show that the proposed annotation-free method is more or less comparable to the counterpart trained with full human annotations, which is quite promising. In addition, it achieves the current state of the art on several person re-identification datasets under direct cross-dataset evaluation.

  • 5 authors
·
Nov 24, 2020

DriftAD: Visually-Guided Text Drift for Few-Shot Industrial Anomaly Detection

Few-shot anomaly detection (FSAD) has recently benefited from vision-language models such as CLIP, which enable anomaly de?tection by aligning visual features with text descriptions of normal and abnormal states. However, existing methods typically rely on static text prompts that are applied uniformly across the entire feature hierarchy and spatial dimensions. This rigid global-to-local matching fails to capture the highly localized and scale-dependent physical variations of industrial defects. To address this, we propose DriftAD, a FSAD framework built on three key modules. First, an Anomaly Signal Amplification (ASA) module enhances subtle defect signals through spatial and frequency branches before text-visual matching. Second, Visually-Guided Text Drift (VGTD) dynamically transforms frozen CLIP text embeddings, steering them into layer?wise, spatially-adaptive anomaly descriptors conditioned on local visual context at each encoder depth. Third, Drift-Guided Spatial Gating (DGSG) uses the drifted abnormal descriptor as a spatial probe to selectively enhance anomaly-relevant visual features. Addi?tionally, a drift separation loss prevents representational collapse of the drifted descriptors, and a gate supervision loss enforces spatially discriminative gating in DGSG. Extensive experiments on MVTec?AD and VisA demonstrate state-of-the-art performance across all 1-, 2-, and 4-shot settings on both image-level and pixel-level metrics. Code is available at https://github.com/wenyang001/DriftAD.

  • 5 authors
·
Aug 23

Generalist Multi-Class Anomaly Detection via Distillation to Two Heterogeneous Student Networks

Anomaly detection (AD) plays an important role in various real-world applications. Recent advancements in AD, however, are often biased towards industrial inspection, struggle to generalize to broader tasks like semantic anomaly detection and vice versa. Although recent methods have attempted to address general anomaly detection, their performance remains sensitive to dataset-specific settings and single-class tasks. In this paper, we propose a novel dual-model ensemble approach based on knowledge distillation (KD) to bridge this gap. Our framework consists of a teacher and two student models: an Encoder-Decoder model, specialized in detecting patch-level minor defects for industrial AD and an Encoder-Encoder model, optimized for semantic AD. Both models leverage a shared pre-trained encoder (DINOv2) to extract high-quality feature representations. The dual models are jointly learned using the Noisy-OR objective, and the final anomaly score is obtained using the joint probability via local and semantic anomaly scores derived from the respective models. We evaluate our method on eight public benchmarks under both single-class and multi-class settings: MVTec-AD, MVTec-LOCO, VisA and Real-IAD for industrial inspection and CIFAR-10/100, FMNIST and View for semantic anomaly detection. The proposed method achieved state-of-the-art accuracies in both domains, in multi-class as well as single-class settings, demonstrating generalization across multiple domains of anomaly detection. Our model achieved an image-level AUROC of 99.7% on MVTec-AD and 97.8% on CIFAR-10, which is significantly better than the prior general AD models in multi-class settings and even higher than the best specialist models on individual benchmarks.

  • 3 authors
·
Sep 28, 2025