Daily Papers

Large language models (LLMs) are increasingly used to simulate human behavior, but their ability to simulate individual privacy decisions is not well understood. In this paper, we address the problem of evaluating whether a core set of user persona attributes can drive LLMs to simulate individual-level privacy behavior. We introduce PrivacySIM, an evaluation suite that benchmarks LLM simulation of user privacy behavior against the ground-truth responses of 1,000 users. These users are drawn from five published user studies on privacy spanning LLM healthcare consultations, conversational agents, and chatbots. Drawing on these user studies, we hypothesize three persona facets as plausible predictors of privacy decision-making: demographics, previous experiences, and stated privacy attitudes. We condition nine frontier LLMs on subsets of these three facets and measure how often each model's response to a data-sharing scenario matches the user's actual response. Our findings show that (1) privacy persona conditioning consistently improves simulation quality over no-persona conditioning, but even the strongest model (40.4\% accuracy) remains far from faithfully simulating individual privacy decisions. (2) A user's stated privacy attitudes alone may not be the best predictor because they often diverge from the user's actual privacy behavior. (3) Users with high AI/chatbot experience but low stated privacy attitudes are the most challenging to simulate. PrivacySIM is a first step toward understanding and improving the capabilities of LLMs to simulate user privacy decisions. We release PrivacySIM to enable further evaluation of LLM privacy simulation.

AI agents acting on behalf of users are constantly making decisions, and for users to trust their agents, those decisions must align with what they actually want. Privacy is an important alignment problem for agents: every message, post, or tool call an agent makes is a contextual judgment about what is appropriate to share, with whom, and under which conditions. Because such judgments depend on social expectations and norms, human judgment does not merely label privacy violations but also helps define them. While existing work relies on unreliable proxies for both training and evaluation, we place human judgment at the center of agentic privacy alignment. We introduce PrivacyAlign, a dataset of 1,350 samples with 3,516 detailed annotations from 599 unique annotators across diverse scenarios where current LLMs actually leak, and use it to ground both alignment training and automated evaluation in human privacy norms. Building on these annotations, we first show that conditioning LLM judges on human annotations and explanations for reference responses to the same prompt makes their judgments more reliable. We then introduce annotation-conditioned reward modeling, which uses these annotations to score new responses during RL, and show that small open-weight agents trained with this reward better align with human privacy norms, with strong gains on PrivacyAlign and existing privacy benchmarks for agents.

With 3.78 billion social media users worldwide in 2021 (48% of the human population), almost 3 billion images are shared daily. At the same time, a consistent evolution of smartphone cameras has led to a photography explosion with 85% of all new pictures being captured using smartphones. However, lately, there has been an increased discussion of privacy concerns when a person being photographed is unaware of the picture being taken or has reservations about the same being shared. These privacy violations are amplified for people with disabilities, who may find it challenging to raise dissent even if they are aware. Such unauthorized image captures may also be misused to gain sympathy by third-party organizations, leading to a privacy breach. Privacy for people with disabilities has so far received comparatively less attention from the AI community. This motivates us to work towards a solution to generate privacy-conscious cues for raising awareness in smartphone users of any sensitivity in their viewfinder content. To this end, we introduce PrivPAS (A real time Privacy-Preserving AI System) a novel framework to identify sensitive content. Additionally, we curate and annotate a dataset to identify and localize accessibility markers and classify whether an image is sensitive to a featured subject with a disability. We demonstrate that the proposed lightweight architecture, with a memory footprint of a mere 8.49MB, achieves a high mAP of 89.52% on resource-constrained devices. Furthermore, our pipeline, trained on face anonymized data, achieves an F1-score of 73.1%.

Aligning large language models (LLMs) with human privacy preferences requires capturing individuals' disclosure boundaries beyond general privacy norms. However, a gap remains in eliciting such nuanced preferences to evaluate alignment in realistic settings. We introduce CIDER, a dataset of 14,850 human annotations from 169 users, forming 1,650 contextual disclosure boundary sets across 60 interpersonal communication scenarios involving information sharing that violates privacy norms. Each boundary represents a real user's disclosure decisions over 9 sharing variants in a scenario, for a given communication role and AI-mediated condition. We formulate a task in which models predict a user's disclosure decision from historical boundaries, with varying levels of contextual information. Across 12 open and proprietary models, in-context personalization improves prediction accuracy by up to 11.41 percentage points using only 6 historical examples. Larger models such as GPT-5.4 (with medium reasoning effort) and Claude Sonnet 4.6 are better at leveraging semantic context to understand user-specific, context-dependent disclosure preferences for more accurate predictions, while smaller models tend to rely on structured heuristics based on disclosure granularity and identifiability. Personalization generally improves prediction accuracy, but the improvement is often accompanied by imbalanced shifts in false-positive and false-negative rates across models, with only Claude Sonnet 4.6 achieving balanced improvements in both. Our findings reveal both the promise and limitations of inference-time personalization for privacy preference modeling and position CIDER as a resource for advancing personalized privacy alignment.

We study whether phone-use agents respect privacy while completing benign mobile tasks. This question has remained hard to answer because privacy-compliant behavior is not operationalized for phone-use agents, and ordinary apps do not reveal exactly what data agents type into which form entries during execution. To make this question measurable, we introduce MyPhoneBench, a verifiable evaluation framework for privacy behavior in mobile agents. We operationalize privacy-respecting phone use as permissioned access, minimal disclosure, and user-controlled memory through a minimal privacy contract, iMy, and pair it with instrumented mock apps plus rule-based auditing that make unnecessary permission requests, deceptive re-disclosure, and unnecessary form filling observable and reproducible. Across five frontier models on 10 mobile apps and 300 tasks, we find that task success, privacy-compliant task completion, and later-session use of saved preferences are distinct capabilities, and no single model dominates all three. Evaluating success and privacy jointly reshuffles the model ordering relative to either metric alone. The most persistent failure mode across models is simple data minimization: agents still fill optional personal entries that the task does not require. These results show that privacy failures arise from over-helpful execution of benign tasks, and that success-only evaluation overestimates the deployment readiness of current phone-use agents. All code, mock apps, and agent trajectories are publicly available at~ https://github.com/tangzhy/MyPhoneBench.

The rise of agentic AI enables LLMs to access diverse user data, raising critical privacy concerns. Prior work on contextual privacy studies whether LLMs regulate information disclosure according to context-dependent norms. However, acceptable disclosure boundaries may vary across users even within the same context. To address this limitation, we introduce personalized privacy, which incorporates user-specific disclosure preferences into privacy control. We further present P3Bench~(Personalized Privacy Preservation Benchmark), a novel benchmark extending contextual privacy policies with personalized disclosure policies. Experiments show that prompt-based policies fail to reliably enforce personalized privacy policies, with Qwen2.5-7B and Gemma3-4B showing average policy ignorance ratios of 51.25\% and 74.28\%, respectively. Finally, to address this problem, we propose Repair, a robust inference-time attention head intervention method that adjusts disclosure behavior toward policy-consistent responses. Our method significantly improves adherence to user-specific privacy preferences by reducing cases where the model fails to follow the given policy.

A comprehensive bibliographic review with R statistical methods of the COVID pandemic in PubMed literature and Web of Science Core Collection, supported with Google Scholar search. In addition, a case study review of emerging new approaches in different regions, using medical literature, academic literature, news articles and other reliable data sources. Public responses of mistrust about privacy data misuse differ across countries, depending on the chosen public communication strategy.

As generative artificial intelligence (GAI) enters the mental health landscape, questions arise about how individuals weigh AI tools against human therapists. Drawing on the Health Belief Model (HBM), this study examined belief-based predictors of intention to use GAI and therapists across two populations: a university sample (N = 1,155) and a nationally representative adult sample (N = 651). Using repeated-measures ANOVA and LASSO regression, we found that therapists were consistently valued for emotional, relational, and personalization benefits, while GAI was favored for accessibility and affordability. Yet structural advantages alone did not predict adoption; emotional benefit and personalization emerged as decisive factors. Adoption patterns diverged across groups: students treated GAI as a complement, whereas national adults approached it as a substitute. Concerns about privacy and reliability constrained GAI use in both groups. These findings extend HBM to multi-modality contexts and highlight design implications for trustworthy, emotionally resonant digital mental health tools.

Modern Vision-Language Models (VLMs) demonstrate sophisticated reasoning, escalating privacy risks beyond simple attribute perception to individual-level linkage. Current privacy benchmarks are structurally insufficient for this new threat, as they primarily evaluate privacy perception while failing to address the more critical risk of privacy reasoning: a VLM's ability to infer and link distributed information to construct individual profiles. To address this critical gap, we propose MultiPriv, the first benchmark designed to systematically evaluate individual-level privacy reasoning in VLMs. We introduce the Privacy Perception and Reasoning (PPR) framework and construct a novel, bilingual multimodal dataset to support it. The dataset uniquely features a core component of synthetic individual profiles where identifiers (e.g., faces, names) are meticulously linked to sensitive attributes. This design enables nine challenging tasks evaluating the full PPR spectrum, from attribute detection to cross-image re-identification and chained inference. We conduct a large-scale evaluation of over 50 foundational and commercial VLMs. Our analysis reveals: (1) Many VLMs possess significant, unmeasured reasoning-based privacy risks. (2) Perception-level metrics are poor predictors of these reasoning risks, revealing a critical evaluation gap. (3) Existing safety alignments are inconsistent and ineffective against such reasoning-based attacks. MultiPriv exposes systemic vulnerabilities and provides the necessary framework for developing robust, privacy-preserving VLMs.

Privacy policies are long and complex documents that are difficult for users to read and understand, and yet, they have legal effects on how user data is collected, managed and used. Ideally, we would like to empower users to inform themselves about issues that matter to them, and enable them to selectively explore those issues. We present PrivacyQA, a corpus consisting of 1750 questions about the privacy policies of mobile applications, and over 3500 expert annotations of relevant answers. We observe that a strong neural baseline underperforms human performance by almost 0.3 F1 on PrivacyQA, suggesting considerable room for improvement for future systems. Further, we use this dataset to shed light on challenges to question answerability, with domain-general implications for any question answering system. The PrivacyQA corpus offers a challenging corpus for question answering, with genuine real-world utility.

As the privacy risks posed by camera surveillance and facial recognition have grown, so has the research into privacy preservation algorithms. Among these, visual privacy preservation algorithms attempt to impart bodily privacy to subjects in visuals by obfuscating privacy-sensitive areas. While disparate performances of facial recognition systems across phenotypes are the subject of much study, its counterpart, privacy preservation, is not commonly analysed from a fairness perspective. In this paper, the fairness of commonly used visual privacy preservation algorithms is investigated through the performances of facial recognition models on obfuscated images. Experiments on the PubFig dataset clearly show that the privacy protection provided is unequal across groups.

Automated decision systems are increasingly used to make consequential decisions in people's lives. Due to the sensitivity of the manipulated data as well as the resulting decisions, several ethical concerns need to be addressed for the appropriate use of such technologies, in particular, fairness and privacy. Unlike previous work, which focused on centralized differential privacy (DP) or local DP (LDP) for a single sensitive attribute, in this paper, we examine the impact of LDP in the presence of several sensitive attributes (i.e., multi-dimensional data) on fairness. Detailed empirical analysis on synthetic and benchmark datasets revealed very relevant observations. In particular, (1) multi-dimensional LDP is an efficient approach to reduce disparity, (2) the multi-dimensional approach of LDP (independent vs. combined) matters only at low privacy guarantees, and (3) the outcome Y distribution has an important effect on which group is more sensitive to the obfuscation. Last, we summarize our findings in the form of recommendations to guide practitioners in adopting effective privacy-preserving practices while maintaining fairness and utility in ML applications.

The widespread adoption of Large Language Models (LLMs) has raised significant privacy concerns regarding the exposure of personally identifiable information (PII) in user prompts. To address this challenge, we propose a query-unrelated PII masking strategy and introduce PII-Bench, the first comprehensive evaluation framework for assessing privacy protection systems. PII-Bench comprises 2,842 test samples across 55 fine-grained PII categories, featuring diverse scenarios from single-subject descriptions to complex multi-party interactions. Each sample is carefully crafted with a user query, context description, and standard answer indicating query-relevant PII. Our empirical evaluation reveals that while current models perform adequately in basic PII detection, they show significant limitations in determining PII query relevance. Even state-of-the-art LLMs struggle with this task, particularly in handling complex multi-subject scenarios, indicating substantial room for improvement in achieving intelligent PII masking.

Hundreds of millions of people now regularly interact with large language models via chatbots. Model developers are eager to acquire new sources of high-quality training data as they race to improve model capabilities and win market share. This paper analyzes the privacy policies of six U.S. frontier AI developers to understand how they use their users' chats to train models. Drawing primarily on the California Consumer Privacy Act, we develop a novel qualitative coding schema that we apply to each developer's relevant privacy policies to compare data collection and use practices across the six companies. We find that all six developers appear to employ their users' chat data to train and improve their models by default, and that some retain this data indefinitely. Developers may collect and train on personal information disclosed in chats, including sensitive information such as biometric and health data, as well as files uploaded by users. Four of the six companies we examined appear to include children's chat data for model training, as well as customer data from other products. On the whole, developers' privacy policies often lack essential information about their practices, highlighting the need for greater transparency and accountability. We address the implications of users' lack of consent for the use of their chat data for model training, data security issues arising from indefinite chat data retention, and training on children's chat data. We conclude by providing recommendations to policymakers and developers to address the data privacy challenges posed by LLM-powered chatbots.

FemTech or Female Technology, is an expanding field dedicated to providing affordable and accessible healthcare solutions for women, prominently through Female Health Applications that monitor health and reproductive data. With the leading app exceeding 1 billion downloads, these applications are gaining widespread popularity. However, amidst contemporary challenges to women's reproductive rights and privacy, there is a noticeable lack of comprehensive studies on the security and privacy aspects of these applications. This exploratory study delves into the privacy risks associated with seven popular applications. Our initial quantitative static analysis reveals varied and potentially risky permissions and numerous third-party trackers. Additionally, a preliminary examination of privacy policies indicates non-compliance with fundamental data privacy principles. These early findings highlight a critical gap in establishing robust privacy and security safeguards for FemTech apps, especially significant in a climate where women's reproductive rights face escalating threats.

A privacy policy is a document that states how a company intends to handle and manage their customers' personal data. One of the problems that arises with these privacy policies is that their content might violate data privacy regulations. Because of the enormous number of privacy policies that exist, the only realistic way to check for legal inconsistencies in all of them is through an automated method. In this work, we use Natural Language Inference (NLI) techniques to compare privacy regulations against sections of privacy policies from a selection of large companies. Our NLI model uses pre-trained embeddings, along with BiLSTM in its attention mechanism. We tried two versions of our model: one that was trained on the Stanford Natural Language Inference (SNLI) and the second on the Multi-Genre Natural Language Inference (MNLI) dataset. We found that our test accuracy was higher on our model trained on the SNLI, but when actually doing NLI tasks on real world privacy policies, the model trained on MNLI generalized and performed much better.

In domains with high stakes such as law, recruitment, and healthcare, learning models frequently rely on sensitive user data for inference, necessitating the complete set of features. This not only poses significant privacy risks for individuals but also demands substantial human effort from organizations to verify information accuracy. This paper asks whether it is necessary to use all input features for accurate predictions at inference time. The paper demonstrates that, in a personalized setting, individuals may only need to disclose a small subset of their features without compromising decision-making accuracy. The paper also provides an efficient sequential algorithm to determine the appropriate attributes for each individual to provide. Evaluations across various learning tasks show that individuals can potentially report as little as 10\% of their information while maintaining the same accuracy level as a model that employs the full set of user information.

Public social media posts can reveal private information through weak cues scattered across text, images, or metadata. Such leakage is often cumulative and cross-post: cues that appear harmless in isolation may jointly expose a user's home, workplace, or routine. However, current research lacks a unified benchmark for user-level multimodal privacy leakage and an evaluation metric that captures exposure severity beyond binary accuracy. To address these gaps, we propose SopriBench, a synthetic benchmark guided by leakage patterns abstracted from a private reference corpus of Rednote and Instagram accounts, covering 50 user profiles and 1,569 images with attributes, contextual sensitivity, granularity, leakage type, inference difficulty, and supporting evidence. We further introduce the Privacy Exposure Score (PES), which weights value granularity by contextual sensitivity. Inspired by abductive reasoning, we introduce Argus, a training-free agentic framework for cumulative leakage inference. Argus forms hypotheses from accumulated evidence, verifies supporting evidence, and aggregates cross-post cues into privacy profiles, achieving 0.55 PES, a 25% improvement over the strongest baseline, with the largest gain on cross-post leakage.

In the absence of data protection measures, software applications lead to privacy breaches, posing threats to end-users and software organisations. Privacy Enhancing Technologies (PETs) are technical measures that protect personal data, thus minimising such privacy breaches. However, for software applications to deliver data protection using PETs, software developers should actively and correctly incorporate PETs into the software they develop. Therefore, to uncover ways to encourage and support developers to embed PETs into software, this Systematic Literature Review (SLR) analyses 39 empirical studies on developers' privacy practices. It reports the usage of six PETs in software application scenarios. Then, it discusses challenges developers face when integrating PETs into software, ranging from intrinsic challenges, such as the unawareness of PETs, to extrinsic challenges, such as the increased development cost. Next, the SLR presents the existing solutions to address these challenges, along with the limitations of the solutions. Further, it outlines future research avenues to better understand PETs from a developer perspective and minimise the challenges developers face when incorporating PETs into software.

Current privacy research on large language models (LLMs) primarily focuses on the issue of extracting memorized training data. At the same time, models' inference capabilities have increased drastically. This raises the key question of whether current LLMs could violate individuals' privacy by inferring personal attributes from text given at inference time. In this work, we present the first comprehensive study on the capabilities of pretrained LLMs to infer personal attributes from text. We construct a dataset consisting of real Reddit profiles, and show that current LLMs can infer a wide range of personal attributes (e.g., location, income, sex), achieving up to 85% top-1 and 95.8% top-3 accuracy at a fraction of the cost (100times) and time (240times) required by humans. As people increasingly interact with LLM-powered chatbots across all aspects of life, we also explore the emerging threat of privacy-invasive chatbots trying to extract personal information through seemingly benign questions. Finally, we show that common mitigations, i.e., text anonymization and model alignment, are currently ineffective at protecting user privacy against LLM inference. Our findings highlight that current LLMs can infer personal data at a previously unattainable scale. In the absence of working defenses, we advocate for a broader discussion around LLM privacy implications beyond memorization, striving for a wider privacy protection.

The memorization of sensitive and personally identifiable information (PII) by large language models (LLMs) poses growing privacy risks as models scale and are increasingly deployed in real-world applications. Existing efforts to study sensitive and PII data memorization and develop mitigation strategies are hampered by the absence of comprehensive, realistic, and ethically sourced datasets reflecting the diversity of sensitive information found on the web. We introduce PANORAMA - Profile-based Assemblage for Naturalistic Online Representation and Attribute Memorization Analysis, a large-scale synthetic corpus of 384,789 samples derived from 9,674 synthetic profiles designed to closely emulate the distribution, variety, and context of PII and sensitive data as it naturally occurs in online environments. Our data generation pipeline begins with the construction of internally consistent, multi-attribute human profiles using constrained selection to reflect real-world demographics such as education, health attributes, financial status, etc. Using a combination of zero-shot prompting and OpenAI o3-mini, we generate diverse content types - including wiki-style articles, social media posts, forum discussions, online reviews, comments, and marketplace listings - each embedding realistic, contextually appropriate PII and other sensitive information. We validate the utility of PANORAMA by fine-tuning the Mistral-7B model on 1x, 5x, 10x, and 25x data replication rates with a subset of data and measure PII memorization rates - revealing not only consistent increases with repetition but also variation across content types, highlighting PANORAMA's ability to model how memorization risks differ by context. Our dataset and code are publicly available, providing a much-needed resource for privacy risk assessment, model auditing, and the development of privacy-preserving LLMs.

An increasing number of companies have begun providing services that leverage cloud-based large language models (LLMs), such as ChatGPT. However, this development raises substantial privacy concerns, as users' prompts are transmitted to and processed by the model providers. Among the various privacy protection methods for LLMs, those implemented during the pre-training and fine-tuning phrases fail to mitigate the privacy risks associated with the remote use of cloud-based LLMs by users. On the other hand, methods applied during the inference phrase are primarily effective in scenarios where the LLM's inference does not rely on privacy-sensitive information. In this paper, we outline the process of remote user interaction with LLMs and, for the first time, propose a detailed definition of a general pseudonymization framework applicable to cloud-based LLMs. The experimental results demonstrate that the proposed framework strikes an optimal balance between privacy protection and utility. The code for our method is available to the public at https://github.com/Mebymeby/Pseudonymization-Framework.

We often interact with untrusted parties. Prioritization of privacy can limit the effectiveness of these interactions, as achieving certain goals necessitates sharing private data. Traditionally, addressing this challenge has involved either seeking trusted intermediaries or constructing cryptographic protocols that restrict how much data is revealed, such as multi-party computations or zero-knowledge proofs. While significant advances have been made in scaling cryptographic approaches, they remain limited in terms of the size and complexity of applications they can be used for. In this paper, we argue that capable machine learning models can fulfill the role of a trusted third party, thus enabling secure computations for applications that were previously infeasible. In particular, we describe Trusted Capable Model Environments (TCMEs) as an alternative approach for scaling secure computation, where capable machine learning model(s) interact under input/output constraints, with explicit information flow control and explicit statelessness. This approach aims to achieve a balance between privacy and computational efficiency, enabling private inference where classical cryptographic solutions are currently infeasible. We describe a number of use cases that are enabled by TCME, and show that even some simple classic cryptographic problems can already be solved with TCME. Finally, we outline current limitations and discuss the path forward in implementing them.

Large language models (LLMs) are primarily accessed via commercial APIs, but this often requires users to expose their data to service providers. In this paper, we explore how users can stay in control of their data by using privacy profiles: simple natural language instructions that say what should and should not be revealed. We build a framework where a local model uses these instructions to rewrite queries, only hiding details deemed sensitive by the user, before sending them to an external model, thus balancing privacy with performance. To support this research, we introduce PEEP, a multilingual dataset of real user queries annotated to mark private content and paired with synthetic privacy profiles. Our experiments with lightweight LLMs show they can follow these instructions to some extent, but also face consistent challenges, highlighting the need for models that better understand and comply with user-defined privacy preferences.

The conventional approach in differential privacy (DP) literature formulates the privacy-utility trade-off with a "privacy-first" perspective: for a predetermined level of privacy, a certain utility is achievable. However, practitioners often operate under a "utility-first" paradigm, prioritizing a desired level of utility and then determining the corresponding privacy cost. Wu et al. [2019] initiated a formal study of this "utility-first" perspective by introducing ex-post DP. They demonstrated that by adding correlated Laplace noise and progressively reducing it on demand, a sequence of increasingly accurate estimates of a private parameter can be generated, with the privacy cost attributed only to the least noisy iterate released. This led to a Laplace mechanism variant that achieves a specified utility with minimal privacy loss. However, their work, and similar findings by Whitehouse et al. [2022], are primarily limited to simple mechanisms based on Laplace or Gaussian noise. In this paper, we significantly generalize these results. In particular, we extend the work of Wu et al. [2019] and Liu and Talwar [2019] to support any sequence of private estimators, incurring at most a doubling of the original privacy budget. Furthermore, we demonstrate that hyperparameter tuning for these estimators, including the selection of an optimal privacy budget, can be performed without additional privacy cost. Finally, we extend our results to ex-post Renyi DP, further broadening the applicability of utility-first privacy mechanisms.

Privacy attacks on Machine Learning (ML) models often focus on inferring the existence of particular data points in the training data. However, what the adversary really wants to know is if a particular individual's (subject's) data was included during training. In such scenarios, the adversary is more likely to have access to the distribution of a particular subject than actual records. Furthermore, in settings like cross-silo Federated Learning (FL), a subject's data can be embodied by multiple data records that are spread across multiple organizations. Nearly all of the existing private FL literature is dedicated to studying privacy at two granularities -- item-level (individual data records), and user-level (participating user in the federation), neither of which apply to data subjects in cross-silo FL. This insight motivates us to shift our attention from the privacy of data records to the privacy of data subjects, also known as subject-level privacy. We propose two novel black-box attacks for subject membership inference, of which one assumes access to a model after each training round. Using these attacks, we estimate subject membership inference risk on real-world data for single-party models as well as FL scenarios. We find our attacks to be extremely potent, even without access to exact training records, and using the knowledge of membership for a handful of subjects. To better understand the various factors that may influence subject privacy risk in cross-silo FL settings, we systematically generate several hundred synthetic federation configurations, varying properties of the data, model design and training, and the federation itself. Finally, we investigate the effectiveness of Differential Privacy in mitigating this threat.

Agencies, such as the U.S. Census Bureau, release data sets and statistics about groups of individuals that are used as input to a number of critical decision processes. To conform to privacy and confidentiality requirements, these agencies are often required to release privacy-preserving versions of the data. This paper studies the release of differentially private data sets and analyzes their impact on some critical resource allocation tasks under a fairness perspective. {The paper shows that, when the decisions take as input differentially private data}, the noise added to achieve privacy disproportionately impacts some groups over others. The paper analyzes the reasons for these disproportionate impacts and proposes guidelines to mitigate these effects. The proposed approaches are evaluated on critical decision problems that use differentially private census data.

Measuring personal disclosures made in human-chatbot interactions can provide a better understanding of users' AI literacy and facilitate privacy research for large language models (LLMs). We run an extensive, fine-grained analysis on the personal disclosures made by real users to commercial GPT models, investigating the leakage of personally identifiable and sensitive information. To understand the contexts in which users disclose to chatbots, we develop a taxonomy of tasks and sensitive topics, based on qualitative and quantitative analysis of naturally occurring conversations. We discuss these potential privacy harms and observe that: (1) personally identifiable information (PII) appears in unexpected contexts such as in translation or code editing (48% and 16% of the time, respectively) and (2) PII detection alone is insufficient to capture the sensitive topics that are common in human-chatbot interactions, such as detailed sexual preferences or specific drug use habits. We believe that these high disclosure rates are of significant importance for researchers and data curators, and we call for the design of appropriate nudging mechanisms to help users moderate their interactions.

The ubiquitous use of face recognition has sparked increasing privacy concerns, as unauthorized access to sensitive face images could compromise the information of individuals. This paper presents an in-depth study of the privacy protection of face images' visual information and against recovery. Drawing on the perceptual disparity between humans and models, we propose to conceal visual information by pruning human-perceivable low-frequency components. For impeding recovery, we first elucidate the seeming paradox between reducing model-exploitable information and retaining high recognition accuracy. Based on recent theoretical insights and our observation on model attention, we propose a solution to the dilemma, by advocating for the training and inference of recognition models on randomly selected frequency components. We distill our findings into a novel privacy-preserving face recognition method, PartialFace. Extensive experiments demonstrate that PartialFace effectively balances privacy protection goals and recognition accuracy. Code is available at: https://github.com/Tencent/TFace.

Privacy policies serve as the primary conduit through which online service providers inform users about their data collection and usage procedures. However, in a bid to be comprehensive and mitigate legal risks, these policy documents are often quite verbose. In practical use, users tend to click the Agree button directly rather than reading them carefully. This practice exposes users to risks of privacy leakage and legal issues. Recently, the advent of Large Language Models (LLM) such as ChatGPT and GPT-4 has opened new possibilities for text analysis, especially for lengthy documents like privacy policies. In this study, we investigate a privacy policy text analysis framework PolicyGPT based on the LLM. This framework was tested using two datasets. The first dataset comprises of privacy policies from 115 websites, which were meticulously annotated by legal experts, categorizing each segment into one of 10 classes. The second dataset consists of privacy policies from 304 popular mobile applications, with each sentence manually annotated and classified into one of another 10 categories. Under zero-shot learning conditions, PolicyGPT demonstrated robust performance. For the first dataset, it achieved an accuracy rate of 97%, while for the second dataset, it attained an 87% accuracy rate, surpassing that of the baseline machine learning and neural network models.

Recent advances in multi-modal Large Language Models (M-LLMs) have demonstrated a powerful ability to synthesize implicit information from disparate sources, including images and text. These resourceful data from social media also introduce a significant and underexplored privacy risk: the inference of sensitive personal attributes from seemingly daily media content. However, the lack of benchmarks and comprehensive evaluations of state-of-the-art M-LLM capabilities hinders the research of private attribute profiling on social media. Accordingly, we propose (1) PRISM, the first multi-modal, multi-dimensional and fine-grained synthesized dataset incorporating a comprehensive privacy landscape and dynamic user history; (2) an Efficient evaluation framework that measures the cross-modal privacy inference capabilities of advanced M-LLM. Specifically, PRISM is a large-scale synthetic benchmark designed to evaluate cross-modal privacy risks. Its key feature is 12 sensitive attribute labels across a diverse set of multi-modal profiles, which enables targeted privacy analysis. These profiles are generated via a sophisticated LLM agentic workflow, governed by a prior distribution to ensure they realistically mimic social media users. Additionally, we propose a Multi-Agent Inference Framework that leverages a pipeline of specialized LLMs to enhance evaluation capabilities. We evaluate the inference capabilities of six leading M-LLMs (Qwen, Gemini, GPT-4o, GLM, Doubao, and Grok) on PRISM. The comparison with human performance reveals that these MLLMs significantly outperform in accuracy and efficiency, highlighting the threat of potential privacy risks and the urgent need for robust defenses.

Vision Language Models (VLMs) are increasingly integrated into privacy-critical domains, yet existing evaluations of personally identifiable information (PII) leakage largely treat privacy as a static extraction task and ignore how a subject's online presence--the volume of their data available online--influences privacy alignment. We introduce PII-VisBench, a novel benchmark containing 4000 unique probes designed to evaluate VLM safety through the continuum of online presence. The benchmark stratifies 200 subjects into four visibility categories: high, medium, low, and zero--based on the extent and nature of their information available online. We evaluate 18 open-source VLMs (0.3B-32B) based on two key metrics: percentage of PII probing queries refused (Refusal Rate) and the fraction of non-refusal responses flagged for containing PII (Conditional PII Disclosure Rate). Across models, we observe a consistent pattern: refusals increase and PII disclosures decrease (9.10% high to 5.34% low) as subject visibility drops. We identify that models are more likely to disclose PII for high-visibility subjects, alongside substantial model-family heterogeneity and PII-type disparities. Finally, paraphrasing and jailbreak-style prompts expose attack and model-dependent failures, motivating visibility-aware safety evaluation and training interventions.

Smartphones bring significant convenience to users but also enable devices to extensively record various types of personal information. Existing smartphone agents powered by Multimodal Large Language Models (MLLMs) have achieved remarkable performance in automating different tasks. However, as the cost, these agents are granted substantial access to sensitive users' personal information during this operation. To gain a thorough understanding of the privacy awareness of these agents, we present the first large-scale benchmark encompassing 7,138 scenarios to the best of our knowledge. In addition, for privacy context in scenarios, we annotate its type (e.g., Account Credentials), sensitivity level, and location. We then carefully benchmark seven available mainstream smartphone agents. Our results demonstrate that almost all benchmarked agents show unsatisfying privacy awareness (RA), with performance remaining below 60% even with explicit hints. Overall, closed-source agents show better privacy ability than open-source ones, and Gemini 2.0-flash achieves the best, achieving an RA of 67%. We also find that the agents' privacy detection capability is highly related to scenario sensitivity level, i.e., the scenario with a higher sensitivity level is typically more identifiable. We hope the findings enlighten the research community to rethink the unbalanced utility-privacy tradeoff about smartphone agents. Our code and benchmark are available at https://zhixin-l.github.io/SAPA-Bench.

The worldwide surge of authoritarianism, combined with the increasing central role in users' everyday lives, raises the question of to what extent specific models exhibit or promote authoritarian attitudes and characteristics. We introduce AuAu, a comprehensive benchmark that aims to assess the risk of LLMs generating responses with authoritarian tendencies. This benchmark combines three evaluation approaches: (i) psychometric questions from an extensive pool of 15 human validated instruments; (ii) contextual behavior vignettes probing intended actions in concrete situations; and (iii) responses to realistic user prompts. Unlike prior work, AuAu evaluates not only a general closeness towards authoritarianism but also the established sub-concepts Authoritarian Aggression, Authoritarian Submission, and Conventionalism. Evaluating 17 models from China, the EU, Russia, and the USA, we find that all tested models exhibit substantial authoritarian response rates under the psychometric evaluation, though rates drop significantly in increasingly more realistic downstream task. We further find that an authoritarian system prompt easily manipulates 15 out of 17 models to promote increased authoritarianism. Our results underscore the need for continued, systematic auditing of LLM-based AI systems to detect and ultimately mitigate undesired authoritarian tendencies in generated output. Our code and data are available at: https://github.com/andreaseinwiller/AuAu

Private and public organizations regularly collect and analyze digitalized data about their associates, volunteers, clients, etc. However, because most personal data are sensitive, there is a key challenge in designing privacy-preserving systems. To tackle privacy concerns, research communities have proposed different methods to preserve privacy, with Differential privacy (DP) standing out as a formal definition that allows quantifying the privacy-utility trade-off. Besides, with the local DP (LDP) model, users can sanitize their data locally before transmitting it to the server. The objective of this thesis is thus two-fold: O_1) To improve the utility and privacy in multiple frequency estimates under LDP guarantees, which is fundamental to statistical learning. And O_2) To assess the privacy-utility trade-off of machine learning (ML) models trained over differentially private data. For O_1, we first tackled the problem from two "multiple" perspectives, i.e., multiple attributes and multiple collections throughout time, while focusing on utility. Secondly, we focused our attention on the multiple attributes aspect only, in which we proposed a solution focusing on privacy while preserving utility. In both cases, we demonstrate through analytical and experimental validations the advantages of our proposed solutions over state-of-the-art LDP protocols. For O_2, we empirically evaluated ML-based solutions designed to solve real-world problems while ensuring DP guarantees. Indeed, we mainly used the input data perturbation setting from the privacy-preserving ML literature. This is the situation in which the whole dataset is sanitized independently and, thus, we implemented LDP algorithms from the perspective of the centralized data owner. In all cases, we concluded that differentially private ML models achieve nearly the same utility metrics as non-private ones.

LLM agents increasingly have access to private user data and act on the user's behalf when interacting with third-party systems. The user defines what may and must not be shared, and the agent must robustly follow that intent even when third-party systems behave adversarially. We introduce POLAR-Bench (Policy-aware adversarial Benchmark), in which a trusted model with a privacy policy and a task converses with a third-party model that adversarially probes for both task-relevant and protected attributes. Across 10 domains and 7,852 samples, we score privacy and utility by deterministic set-membership and vary privacy policy dimension and attack strategy along two orthogonal axes, producing a 5 times 5 diagnostic surface per model. Our results reveal a sharp split: current frontier models withhold over 99% of protected attributes, while smaller open-weight models in the 1--30B range, the class users most commonly run as their own trusted agent on-device or via private inference, score notably worse, with the weakest leaking over half. POLAR-Bench thus localizes where each model's intent-following breaks down, providing a foothold for privacy alignment where it matters most.

While the rapid proliferation of wearable cameras has raised significant concerns about egocentric video privacy, prior work has largely overlooked the unique privacy threats posed to the camera wearer. This work investigates the core question: How much privacy information about the camera wearer can be inferred from their first-person view videos? We introduce EgoPrivacy, the first large-scale benchmark for the comprehensive evaluation of privacy risks in egocentric vision. EgoPrivacy covers three types of privacy (demographic, individual, and situational), defining seven tasks that aim to recover private information ranging from fine-grained (e.g., wearer's identity) to coarse-grained (e.g., age group). To further emphasize the privacy threats inherent to egocentric vision, we propose Retrieval-Augmented Attack, a novel attack strategy that leverages ego-to-exo retrieval from an external pool of exocentric videos to boost the effectiveness of demographic privacy attacks. An extensive comparison of the different attacks possible under all threat models is presented, showing that private information of the wearer is highly susceptible to leakage. For instance, our findings indicate that foundation models can effectively compromise wearer privacy even in zero-shot settings by recovering attributes such as identity, scene, gender, and race with 70-80% accuracy. Our code and data are available at https://github.com/williamium3000/ego-privacy.

The modern surge in camera usage alongside widespread computer vision technology applications poses significant privacy and security concerns. Current artificial intelligence (AI) technologies aid in recognizing relevant events and assisting in daily tasks in homes, offices, hospitals, etc. The need to access or process personal information for these purposes raises privacy concerns. While software-level solutions like face de-identification provide a good privacy/utility trade-off, they present vulnerabilities to sniffing attacks. In this paper, we propose a hardware-level face de-identification method to solve this vulnerability. Specifically, our approach first learns an optical encoder along with a regression model to obtain a face heatmap while hiding the face identity from the source image. We also propose an anonymization framework that generates a new face using the privacy-preserving image, face heatmap, and a reference face image from a public dataset as input. We validate our approach with extensive simulations and hardware experiments.

Existing visual privacy benchmarks largely treat privacy as a binary property, labeling images as private or non-private based on visible sensitive content. We argue that privacy is fundamentally compositional. Attributes that are benign in isolation may combine to produce severe privacy violations. We introduce the Compositional Privacy Risk Taxonomy (CPRT), a regulation-aware framework that organizes visual attributes according to standalone identifiability and compositional harm potential. CPRT defines four graded severity levels and is paired with an interpretable scoring function that assigns continuous privacy severity scores. We further construct a taxonomy-aligned dataset of 6.7K images and derive ground-truth compositional risk scores. By evaluating frontier and open-weight VLMs we find that frontier models align well with compositional severity when provided structured guidance, but systematically underestimate composition-driven risks. Smaller models struggle to internalize graded privacy reasoning. To bridge this gap, we introduce a deployable 8B supervised fine-tuned (SFT) model that closely matches frontier-level performance on compositional privacy assessment.

This paper investigates privacy jailbreaking in LLMs via steering, focusing on whether manipulating activations can bypass LLM alignment and alter response behaviors to privacy related queries (e.g., a certain public figure's sexual orientation). We begin by identifying attention heads predictive of refusal behavior for private attributes (e.g., sexual orientation) using lightweight linear probes trained with privacy evaluator labels. Next, we steer the activations of a small subset of these attention heads guided by the trained probes to induce the model to generate non-refusal responses. Our experiments show that these steered responses often disclose sensitive attribute details, along with other private information about data subjects such as life events, relationships, and personal histories that the models would typically refuse to produce. Evaluations across four LLMs reveal jailbreaking disclosure rates of at least 95%, with more than 50% on average of these responses revealing true personal information. Our controlled study demonstrates that private information memorized in LLMs can be extracted through targeted manipulation of internal activations.

The increasing adoption of differential privacy (DP) leads to public-facing DP deployments by both government agencies and companies. However, real-world DP deployments often do not fully disclose their privacy guarantees, which vary greatly between deployments. Failure to disclose certain DP parameters can lead to misunderstandings about the strength of the privacy guarantee, undermining the trust in DP. In this work, we seek to inform future standards for communicating the privacy guarantees of DP deployments. Based on semi-structured interviews with 12 DP experts, we identify important DP parameters necessary to comprehensively communicate DP guarantees, and describe why and how they should be disclosed. Based on expert recommendations, we design an initial privacy label for DP to comprehensively communicate privacy guarantees in a standardized format.

Machine learning algorithms, when applied to sensitive data, pose a distinct threat to privacy. A growing body of prior work demonstrates that models produced by these algorithms may leak specific private information in the training data to an attacker, either through the models' structure or their observable behavior. However, the underlying cause of this privacy risk is not well understood beyond a handful of anecdotal accounts that suggest overfitting and influence might play a role. This paper examines the effect that overfitting and influence have on the ability of an attacker to learn information about the training data from machine learning models, either through training set membership inference or attribute inference attacks. Using both formal and empirical analyses, we illustrate a clear relationship between these factors and the privacy risk that arises in several popular machine learning algorithms. We find that overfitting is sufficient to allow an attacker to perform membership inference and, when the target attribute meets certain conditions about its influence, attribute inference attacks. Interestingly, our formal analysis also shows that overfitting is not necessary for these attacks and begins to shed light on what other factors may be in play. Finally, we explore the connection between membership inference and attribute inference, showing that there are deep connections between the two that lead to effective new attacks.

Large language model (LLM) agents are increasingly deployed in personalized tasks involving sensitive, context-dependent information, where privacy violations may arise in agents' action due to the implicitness of contextual privacy. Existing approaches rely on external, inference-time interventions which are brittle, scenario-specific, and may expand the privacy attack surface. We propose PrivAct, a contextual privacy-aware multi-agent learning framework that internalizes contextual privacy preservation directly into models' generation behavior for privacy-compliant agentic actions. By embedding privacy preferences into each agent, PrivAct enhances system-wide contextual integrity while achieving a more favorable privacy-helpfulness tradeoff. Experiments across multiple LLM backbones and benchmarks demonstrate consistent improvements in contextual privacy preservation, reducing leakage rates by up to 12.32% while maintaining comparable helpfulness, as well as zero-shot generalization and robustness across diverse multi-agent topologies. Code is available at https://github.com/chengyh23/PrivAct.

With LLMs increasingly deployed in corporate data management, it is crucial to ensure that these models do not leak sensitive information. In the context of corporate data management, the concept of sensitivity awareness has been introduced, enabling LLMs to adhere to predefined access rights rules. However, it remains unclear how sensitivity awareness relates to established notions of privacy, such as differential privacy (DP), thereby making it difficult to deploy meaningfully in real-world applications. In this work, we formalize the notion of sensitivity awareness and theoretically establish its connection to DP. Additionally, we develop a supervised fine-tuning recipe to make existing, four-bit quantized LLMs more sensitivity-aware. With a performance boost of up to 21.7%, the finetuned LLMs not only substantially improve over their baseline but also outperform other full-precision open-source and commercial models of similar size in achieving sensitivity awareness, demonstrating the effectiveness of our proposed approach. At the same time, our method also largely preserves the models' performance on other tasks, such as general instruction-following, mathematical, and common-sense reasoning.

As we shift more of our lives into the virtual domain, the volume of data shared on the web keeps increasing and presents a threat to our privacy. This works contributes to the understanding of privacy implications of such data sharing by analysing how well people are recognisable in social media data. To facilitate a systematic study we define a number of scenarios considering factors such as how many heads of a person are tagged and if those heads are obfuscated or not. We propose a robust person recognition system that can handle large variations in pose and clothing, and can be trained with few training samples. Our results indicate that a handful of images is enough to threaten users' privacy, even in the presence of obfuscation. We show detailed experimental results, and discuss their implications.

Evaluating fairness can be challenging in practice because the sensitive attributes of data are often inaccessible due to privacy constraints. The go-to approach that the industry frequently adopts is using off-the-shelf proxy models to predict the missing sensitive attributes, e.g. Meta [Alao et al., 2021] and Twitter [Belli et al., 2022]. Despite its popularity, there are three important questions unanswered: (1) Is directly using proxies efficacious in measuring fairness? (2) If not, is it possible to accurately evaluate fairness using proxies only? (3) Given the ethical controversy over inferring user private information, is it possible to only use weak (i.e. inaccurate) proxies in order to protect privacy? Our theoretical analyses show that directly using proxy models can give a false sense of (un)fairness. Second, we develop an algorithm that is able to measure fairness (provably) accurately with only three properly identified proxies. Third, we show that our algorithm allows the use of only weak proxies (e.g. with only 68.85%accuracy on COMPAS), adding an extra layer of protection on user privacy. Experiments validate our theoretical analyses and show our algorithm can effectively measure and mitigate bias. Our results imply a set of practical guidelines for practitioners on how to use proxies properly. Code is available at github.com/UCSC-REAL/fair-eval.

Commercial organisations are holding and processing an ever-increasing amount of personal data. Policies and laws are continually changing to require these companies to be more transparent regarding the collection, storage, processing and sharing of this data. This paper reports our work of taking Booking.com as a case study to visualise personal data flows extracted from their privacy policy. By showcasing how the company shares its consumers' personal data, we raise questions and extend discussions on the challenges and limitations of using privacy policies to inform online users about the true scale and the landscape of personal data flows. This case study can inform us about future research on more data flow-oriented privacy policy analysis and on the construction of a more comprehensive ontology on personal data flows in complicated business ecosystems.

Long-term memory enables personalized conversational agents to retain user information across sessions. However, existing memory architectures primarily optimize for utility while neglecting the risks of unnecessarily storing and reusing private attributes such as personally identifiable information (PII). Addressing privacy risks in personalized memory is challenging because simply removing sensitive values can undermine system utility. Therefore, privacy protection for memory agents should govern the full life cycle of sensitive values rather than only sanitizing individual records. To address this gap, we introduce Sanitized Privacy-Mapped Memory (SP-Mem), a privacy-aware memory architecture that decouples memory utility from exact private-value exposure. SP-Mem provides a full life-cycle privacy design that identifies and separates sensitive information from raw user inputs, stores sanitized content and exact private values in isolated structures, and selectively retrieves private values based on task requirements and user consent. We further introduce a privacy-aware memory benchmark that jointly evaluates response quality, privacy behavior, and inference cost. Extensive experiments across multiple LLM-based agents show that SP-Mem achieves stronger personalization while reducing unnecessary privacy exposure. Code and data are available at https://github.com/Jensassss/SP-Mem.

The rapid rise of Large Language Models (LLMs) has created new disruptive possibilities for persuasive communication, by enabling fully-automated personalized and interactive content generation at an unprecedented scale. In this paper, we survey the research field of LLM-based persuasion that has emerged as a result. We begin by exploring the different modes in which LLM Systems are used to influence human attitudes and behaviors. In areas such as politics, marketing, public health, e-commerce, and charitable giving, such LLM Systems have already achieved human-level or even super-human persuasiveness. We identify key factors influencing their effectiveness, such as the manner of personalization and whether the content is labelled as AI-generated. We also summarize the experimental designs that have been used to evaluate progress. Our survey suggests that the current and future potential of LLM-based persuasion poses profound ethical and societal risks, including the spread of misinformation, the magnification of biases, and the invasion of privacy. These risks underscore the urgent need for ethical guidelines and updated regulatory frameworks to avoid the widespread deployment of irresponsible and harmful LLM Systems.

Numerous companies have started offering services based on large language models (LLM), such as ChatGPT, which inevitably raises privacy concerns as users' prompts are exposed to the model provider. Previous research on secure reasoning using multi-party computation (MPC) has proven to be impractical for LLM applications due to its time-consuming and communication-intensive nature. While lightweight anonymization techniques can protect private information in prompts through substitution or masking, they fail to recover sensitive data replaced in the LLM-generated results. In this paper, we expand the application scenarios of anonymization techniques by training a small local model to de-anonymize the LLM's returned results with minimal computational overhead. We introduce the HaS framework, where "H(ide)" and "S(eek)" represent its two core processes: hiding private entities for anonymization and seeking private entities for de-anonymization, respectively. To quantitatively assess HaS's privacy protection performance, we propose both black-box and white-box adversarial models. Furthermore, we conduct experiments to evaluate HaS's usability in translation and classification tasks. The experimental findings demonstrate that the HaS framework achieves an optimal balance between privacy protection and utility.

Implicit Personalization (IP) is a phenomenon of language models inferring a user's background from the implicit cues in the input prompts and tailoring the response based on this inference. While previous work has touched upon various instances of this problem, there lacks a unified framework to study this behavior. This work systematically studies IP through a rigorous mathematical formulation, a multi-perspective moral reasoning framework, and a set of case studies. Our theoretical foundation for IP relies on a structural causal model and introduces a novel method, indirect intervention, to estimate the causal effect of a mediator variable that cannot be directly intervened upon. Beyond the technical approach, we also introduce a set of moral reasoning principles based on three schools of moral philosophy to study when IP may or may not be ethically appropriate. Equipped with both mathematical and ethical insights, we present three diverse case studies illustrating the varied nature of the IP problem and offer recommendations for future research. Our code and data are at https://github.com/jiarui-liu/IP.

The field of artificial intelligence (AI) has experienced remarkable progress in recent years, driven by the widespread adoption of open-source machine learning models in both research and industry. Considering the resource-intensive nature of training on vast datasets, many applications opt for models that have already been trained. Hence, a small number of key players undertake the responsibility of training and publicly releasing large pre-trained models, providing a crucial foundation for a wide range of applications. However, the adoption of these open-source models carries inherent privacy and security risks that are often overlooked. To provide a concrete example, an inconspicuous model may conceal hidden functionalities that, when triggered by specific input patterns, can manipulate the behavior of the system, such as instructing self-driving cars to ignore the presence of other vehicles. The implications of successful privacy and security attacks encompass a broad spectrum, ranging from relatively minor damage like service interruptions to highly alarming scenarios, including physical harm or the exposure of sensitive user data. In this work, we present a comprehensive overview of common privacy and security threats associated with the use of open-source models. By raising awareness of these dangers, we strive to promote the responsible and secure use of AI systems.

The ever-increasing adoption of Large Language Models in critical sectors like finance, healthcare, and government raises privacy concerns regarding the handling of sensitive Personally Identifiable Information (PII) during training. In response, regulations such as European Union's General Data Protection Regulation (GDPR) mandate the deletion of PII upon requests, underscoring the need for reliable and cost-effective data removal solutions. Machine unlearning has emerged as a promising direction for selectively forgetting data points. However, existing unlearning techniques typically apply a uniform forgetting strategy that neither accounts for the varying privacy risks posed by different PII attributes nor reflects associated business risks. In this work, we propose UnPII, the first PII-centric unlearning approach that prioritizes forgetting based on the risk of individual or combined PII attributes. To this end, we introduce the PII risk index (PRI), a composite metric that incorporates multiple dimensions of risk factors: identifiability, sensitivity, usability, linkability, permanency, exposability, and compliancy. The PRI enables a nuanced evaluation of privacy risks associated with PII exposures and can be tailored to align with organizational privacy policies. To support realistic assessment, we systematically construct a synthetic PII dataset (e.g., 1,700 PII instances) that simulates realistic exposure scenarios. UnPII seamlessly integrates with established unlearning algorithms, such as Gradient Ascent, Negative Preference Optimization, and Direct Preference Optimization, without modifying their underlying principles. Our experimental results demonstrate that UnPII achieves the improvements of accuracy up to 11.8%, utility up to 6.3%, and generalizability up to 12.4%, respectively, while incurring a modest fine-tuning overhead of 27.5% on average during unlearning.

Machine learning (ML) algorithms are heavily based on the availability of training data, which, depending on the domain, often includes sensitive information about data providers. This raises critical privacy concerns. Anonymization techniques have emerged as a practical solution to address these issues by generalizing features or suppressing data to make it more difficult to accurately identify individuals. Although recent studies have shown that privacy-enhancing technologies can influence ML predictions across different subgroups, thus affecting fair decision-making, the specific effects of anonymization techniques, such as k-anonymity, ell-diversity, and t-closeness, on ML fairness remain largely unexplored. In this work, we systematically audit the impact of anonymization techniques on ML fairness, evaluating both individual and group fairness. Our quantitative study reveals that anonymization can degrade group fairness metrics by up to fourfold. Conversely, similarity-based individual fairness metrics tend to improve under stronger anonymization, largely as a result of increased input homogeneity. By analyzing varying levels of anonymization across diverse privacy settings and data distributions, this study provides critical insights into the trade-offs between privacy, fairness, and utility, offering actionable guidelines for responsible AI development. Our code is publicly available at: https://github.com/hharcolezi/anonymity-impact-fairness.

As machine learning becomes more widely used, the need to study its implications in security and privacy becomes more urgent. Although the body of work in privacy has been steadily growing over the past few years, research on the privacy aspects of machine learning has received less focus than the security aspects. Our contribution in this research is an analysis of more than 40 papers related to privacy attacks against machine learning that have been published during the past seven years. We propose an attack taxonomy, together with a threat model that allows the categorization of different attacks based on the adversarial knowledge, and the assets under attack. An initial exploration of the causes of privacy leaks is presented, as well as a detailed analysis of the different attacks. Finally, we present an overview of the most commonly proposed defenses and a discussion of the open problems and future directions identified during our analysis.

We introduce a fairness-aware dataset for job recommendation in advertising, designed to foster research in algorithmic fairness within real-world scenarios. It was collected and prepared to comply with privacy standards and business confidentiality. An additional challenge is the lack of access to protected user attributes such as gender, for which we propose a solution to obtain a proxy estimate. Despite being anonymized and including a proxy for a sensitive attribute, our dataset preserves predictive power and maintains a realistic and challenging benchmark. This dataset addresses a significant gap in the availability of fairness-focused resources for high-impact domains like advertising -- the actual impact being having access or not to precious employment opportunities, where balancing fairness and utility is a common industrial challenge. We also explore various stages in the advertising process where unfairness can occur and introduce a method to compute a fair utility metric for the job recommendations in online systems case from a biased dataset. Experimental evaluations of bias mitigation techniques on the released dataset demonstrate potential improvements in fairness and the associated trade-offs with utility.

We study the problem of multi-task learning under user-level differential privacy, in which n users contribute data to m tasks, each involving a subset of users. One important aspect of the problem, that can significantly impact quality, is the distribution skew among tasks. Certain tasks may have much fewer data samples than others, making them more susceptible to the noise added for privacy. It is natural to ask whether algorithms can adapt to this skew to improve the overall utility. We give a systematic analysis of the problem, by studying how to optimally allocate a user's privacy budget among tasks. We propose a generic algorithm, based on an adaptive reweighting of the empirical loss, and show that when there is task distribution skew, this gives a quantifiable improvement of excess empirical risk. Experimental studies on recommendation problems that exhibit a long tail of small tasks, demonstrate that our methods significantly improve utility, achieving the state of the art on two standard benchmarks.

Self-disclosure, while being common and rewarding in social media interaction, also poses privacy risks. In this paper, we take the initiative to protect the user-side privacy associated with online self-disclosure through identification and abstraction. We develop a taxonomy of 19 self-disclosure categories, and curate a large corpus consisting of 4.8K annotated disclosure spans. We then fine-tune a language model for identification, achieving over 75% in Token F_1. We further conduct a HCI user study, with 82\% of participants viewing the model positively, highlighting its real world applicability. Motivated by the user feedback, we introduce the task of self-disclosure abstraction. We experiment with both one-span abstraction and three-span abstraction settings, and explore multiple fine-tuning strategies. Our best model can generate diverse abstractions that moderately reduce privacy risks while maintaining high utility according to human evaluation.

Deepfake technologies have become ubiquitous, "democratizing" the ability to manipulate photos and videos. One popular use of deepfake technology is the creation of sexually explicit content, which can then be posted and shared widely on the internet. Drawing on a survey of over 16,000 respondents in 10 different countries, this article examines attitudes and behaviors related to "deepfake pornography" as a specific form of non-consensual synthetic intimate imagery (NSII). Our study found that deepfake pornography behaviors were considered harmful by respondents, despite nascent societal awareness. Regarding the prevalence of deepfake porn victimization and perpetration, 2.2% of all respondents indicated personal victimization, and 1.8% all of respondents indicated perpetration behaviors. Respondents from countries with specific legislation still reported perpetration and victimization experiences, suggesting NSII laws are inadequate to deter perpetration. Approaches to prevent and reduce harms may include digital literacy education, as well as enforced platform policies, practices, and tools which better detect, prevent, and respond to NSII content.

We identify a novel phenomenon in language models: benign fine-tuning of frontier models can lead to privacy collapse. We find that diverse, subtle patterns in training data can degrade contextual privacy, including optimisation for helpfulness, exposure to user information, emotional and subjective dialogue, and debugging code printing internal variables, among others. Fine-tuned models lose their ability to reason about contextual privacy norms, share information inappropriately with tools, and violate memory boundaries across contexts. Privacy collapse is a ``silent failure'' because models maintain high performance on standard safety and utility benchmarks whilst exhibiting severe privacy vulnerabilities. Our experiments show evidence of privacy collapse across six models (closed and open weight), five fine-tuning datasets (real-world and controlled data), and two task categories (agentic and memory-based). Our mechanistic analysis reveals that privacy representations are uniquely fragile to fine-tuning, compared to task-relevant features which are preserved. Our results reveal a critical gap in current safety evaluations, in particular for the deployment of specialised agents.

LLM agents increasingly draft messages on behalf of users, yet users routinely overshare sensitive information and disagree on what counts as private. Existing systems support only suppression (omitting sensitive information) and generalization (replacing information with an abstraction), and are typically evaluated on single isolated messages, leaving both the strategy space and evaluation setting incomplete. We formalize privacy-preserving LLM communication as an Information Sufficiency (IS) task, introduce free-text pseudonymization as a third strategy that replaces sensitive attributes with functionally equivalent alternatives, and propose a conversational evaluation protocol that assesses strategies under realistic multi-turn follow-up pressure. Across 792 scenarios spanning three power-relation types (institutional, peer, intimate) and three sensitivity categories (discrimination risk, social cost, boundary), we evaluate seven frontier LLMs on privacy at two granularities, covertness, and utility. Pseudonymization yields the strongest privacy\textendash utility tradeoff overall, and single-message evaluation systematically underestimates leakage, with generalization losing up to 16.3 percentage points of privacy under follow-up.

Our research reveals a new privacy risk associated with the vision-language model (VLM) agentic framework: the ability to infer sensitive attributes (e.g., age and health information) and even abstract ones (e.g., personality and social traits) from a set of personal images, which we term "image private attribute profiling." This threat is particularly severe given that modern apps can easily access users' photo albums, and inference from image sets enables models to exploit inter-image relations for more sophisticated profiling. However, two main challenges hinder our understanding of how well VLMs can profile an individual from a few personal photos: (1) the lack of benchmark datasets with multi-image annotations for private attributes, and (2) the limited ability of current multimodal large language models (MLLMs) to infer abstract attributes from large image collections. In this work, we construct PAPI, the largest dataset for studying private attribute profiling in personal images, comprising 2,510 images from 251 individuals with 3,012 annotated privacy attributes. We also propose HolmesEye, a hybrid agentic framework that combines VLMs and LLMs to enhance privacy inference. HolmesEye uses VLMs to extract both intra-image and inter-image information and LLMs to guide the inference process as well as consolidate the results through forensic analysis, overcoming existing limitations in long-context visual reasoning. Experiments reveal that HolmesEye achieves a 10.8% improvement in average accuracy over state-of-the-art baselines and surpasses human-level performance by 15.0% in predicting abstract attributes. This work highlights the urgency of addressing privacy risks in image-based profiling and offers both a new dataset and an advanced framework to guide future research in this area.

The interactive use of large language models (LLMs) in AI assistants (at work, home, etc.) introduces a new set of inference-time privacy risks: LLMs are fed different types of information from multiple sources in their inputs and are expected to reason about what to share in their outputs, for what purpose and with whom, within a given context. In this work, we draw attention to the highly critical yet overlooked notion of contextual privacy by proposing ConfAIde, a benchmark designed to identify critical weaknesses in the privacy reasoning capabilities of instruction-tuned LLMs. Our experiments show that even the most capable models such as GPT-4 and ChatGPT reveal private information in contexts that humans would not, 39% and 57% of the time, respectively. This leakage persists even when we employ privacy-inducing prompts or chain-of-thought reasoning. Our work underscores the immediate need to explore novel inference-time privacy-preserving approaches, based on reasoning and theory of mind.

This paper presents new methods that have the potential to improve privacy process efficiency with LLM and RAG. To reduce hallucination, we continually pre-train the base LLM model with a privacy-specific knowledge base and then augment it with a semantic RAG layer. Our evaluations demonstrate that this approach enhances the model performance (as much as doubled metrics compared to out-of-box LLM) in handling privacy-related queries, by grounding responses with factual information which reduces inaccuracies.

Authorship identification has proven unsettlingly effective in inferring the identity of the author of an unsigned document, even when sensitive personal information has been carefully omitted. In the digital era, individuals leave a lasting digital footprint through their written content, whether it is posted on social media, stored on their employer's computers, or located elsewhere. When individuals need to communicate publicly yet wish to remain anonymous, there is little available to protect them from unwanted authorship identification. This unprecedented threat to privacy is evident in scenarios such as whistle-blowing. Proposed defenses against authorship identification attacks primarily aim to obfuscate one's writing style, thereby making it unlinkable to their pre-existing writing, while concurrently preserving the original meaning and grammatical integrity. The presented work offers a comprehensive review of the advancements in this research area spanning over the past two decades and beyond. It emphasizes the methodological frameworks of modification and generation-based strategies devised to evade authorship identification attacks, highlighting joint efforts from the differential privacy community. Limitations of current research are discussed, with a spotlight on open challenges and potential research avenues.

The development and popularization of large language models (LLMs) have raised concerns that they will be used to create tailor-made, convincing arguments to push false or misleading narratives online. Early work has found that language models can generate content perceived as at least on par and often more persuasive than human-written messages. However, there is still limited knowledge about LLMs' persuasive capabilities in direct conversations with human counterparts and how personalization can improve their performance. In this pre-registered study, we analyze the effect of AI-driven persuasion in a controlled, harmless setting. We create a web-based platform where participants engage in short, multiple-round debates with a live opponent. Each participant is randomly assigned to one of four treatment conditions, corresponding to a two-by-two factorial design: (1) Games are either played between two humans or between a human and an LLM; (2) Personalization might or might not be enabled, granting one of the two players access to basic sociodemographic information about their opponent. We found that participants who debated GPT-4 with access to their personal information had 81.7% (p < 0.01; N=820 unique participants) higher odds of increased agreement with their opponents compared to participants who debated humans. Without personalization, GPT-4 still outperforms humans, but the effect is lower and statistically non-significant (p=0.31). Overall, our results suggest that concerns around personalization are meaningful and have important implications for the governance of social media and the design of new online environments.

The proliferation of LLM-based agents has led to increasing deployment of inter-agent collaboration for tasks like scheduling, negotiation, resource allocation etc. In such systems, privacy is critical, as agents often access proprietary tools and domain-specific databases requiring strict confidentiality. This paper examines whether LLM-based agents demonstrate an understanding of contextual privacy. And, if instructed, do these systems preserve inference time user privacy in non-adversarial multi-turn conversation. Existing benchmarks to evaluate contextual privacy in LLM-agents primarily assess single-turn, low-complexity tasks where private information can be easily excluded. We first present a benchmark - MAGPIE comprising 158 real-life high-stakes scenarios across 15 domains. These scenarios are designed such that complete exclusion of private data impedes task completion yet unrestricted information sharing could lead to substantial losses. We then evaluate the current state-of-the-art LLMs on (a) their understanding of contextually private data and (b) their ability to collaborate without violating user privacy. Empirical experiments demonstrate that current models, including GPT-4o and Claude-2.7-Sonnet, lack robust understanding of contextual privacy, misclassifying private data as shareable 25.2\% and 43.6\% of the time. In multi-turn conversations, these models disclose private information in 59.9\% and 50.5\% of cases even under explicit privacy instructions. Furthermore, multi-agent systems fail to complete tasks in 71\% of scenarios. These results underscore that current models are not aligned towards both contextual privacy preservation and collaborative task-solving.

Many datasets contain personally identifiable information, or PII, which poses privacy risks to individuals. PII masking is commonly used to redact personal information such as names, addresses, and phone numbers from text data. Most modern PII masking pipelines involve machine learning algorithms. However, these systems may vary in performance, such that individuals from particular demographic groups bear a higher risk for having their personal information exposed. In this paper, we evaluate the performance of three off-the-shelf PII masking systems on name detection and redaction. We generate data using names and templates from the customer service domain. We find that an open-source RoBERTa-based system shows fewer disparities than the commercial models we test. However, all systems demonstrate significant differences in error rate based on demographics. In particular, the highest error rates occurred for names associated with Black and Asian/Pacific Islander individuals.

With the rise of deep learning in various applications, privacy concerns around the protection of training data has become a critical area of research. Whereas prior studies have focused on privacy risks in single-modal models, we introduce a novel method to assess privacy for multi-modal models, specifically vision-language models like CLIP. The proposed Identity Inference Attack (IDIA) reveals whether an individual was included in the training data by querying the model with images of the same person. Letting the model choose from a wide variety of possible text labels, the model reveals whether it recognizes the person and, therefore, was used for training. Our large-scale experiments on CLIP demonstrate that individuals used for training can be identified with very high accuracy. We confirm that the model has learned to associate names with depicted individuals, implying the existence of sensitive information that can be extracted by adversaries. Our results highlight the need for stronger privacy protection in large-scale models and suggest that IDIAs can be used to prove the unauthorized use of data for training and to enforce privacy laws.

Privacy policies are supposed to provide notice. But what if substantive information appears only where users skip it? We identify a structural pattern we call jurisdiction-siloed disclosure: information about data practices appearing in specific, actionable form only within regional compliance sections labeled "California Residents" or "EU/UK Users," while general sections use vague or qualified language for the same practices. Our audit of 123 major companies identifies 282 potential instances across 77 companies (62.6% of this purposive sample). A conservative estimate restricted to practice categories validated against OPP-115 human annotations finds 138 instances across 54 companies (44%); post-2018 categories central to our findings await independent validation. If users skip jurisdiction-labeled sections as information foraging theory predicts, users outside regulated jurisdictions would receive less specific information about practices affecting them--a transparency failure operating through document architecture rather than omission. We propose universal substantive disclosure: practices affecting all users should appear in the main policy body, with regional sections containing only procedural rights information. This standard finds support in analogous disclosure regimes (securities, truth-in-lending, nutritional labeling) where material information must reach all affected parties. Regulators could operationalize this through the FTC's "clear and conspicuous" standard and GDPR transparency principles. This work is hypothesis-generating: we establish that the structural pattern exists and ground the transparency concern in behavioral theory, but direct measurement of jurisdiction-specific section skipping remains the critical validation priority. We release our methodology and annotated dataset to enable replication.

The Privacy Sandbox initiative from Google includes APIs for enabling privacy-preserving advertising functionalities as part of the effort around limiting third-party cookies. In particular, the Private Aggregation API (PAA) and the Attribution Reporting API (ARA) can be used for ad measurement while providing different guardrails for safeguarding user privacy, including a framework for satisfying differential privacy (DP). In this work, we provide an abstract model for analyzing the privacy of these APIs and show that they satisfy a formal DP guarantee under certain assumptions. Our analysis handles the case where both the queries and database can change interactively based on previous responses from the API.

AI powered health chatbot applications are increasingly utilized for personalized healthcare services, yet they pose significant challenges related to user data security and privacy. This study evaluates the effectiveness of automated methods, specifically BART and Gemini GenAI, in identifying security privacy related (SPR) concerns within these applications' user reviews, benchmarking their performance against manual qualitative analysis. Our results indicate that while Gemini's performance in SPR classification is comparable to manual labeling, both automated methods have limitations, including the misclassification of unrelated issues. Qualitative analysis revealed critical user concerns, such as data collection practices, data misuse, and insufficient transparency and consent mechanisms. This research enhances the understanding of the relationship between user trust, privacy, and emerging mobile AI health chatbot technologies, offering actionable insights for improving security and privacy practices in AI driven health chatbots. Although exploratory, our findings highlight the necessity for rigorous audits and transparent communication strategies, providing valuable guidance for app developers and vendors in addressing user security and privacy concerns.

Large language models (LLMs) that produce human-like responses have begun to revolutionize research practices in the social sciences. We develop a novel methodological framework that fine-tunes LLMs with repeated cross-sectional surveys to incorporate the meaning of survey questions, individual beliefs, and temporal contexts for opinion prediction. We introduce two new emerging applications of the AI-augmented survey: retrodiction (i.e., predict year-level missing responses) and unasked opinion prediction (i.e., predict entirely missing responses). Among 3,110 binarized opinions from 68,846 Americans in the General Social Survey from 1972 to 2021, our models based on Alpaca-7b excel in retrodiction (AUC = 0.86 for personal opinion prediction, rho = 0.98 for public opinion prediction). These remarkable prediction capabilities allow us to fill in missing trends with high confidence and pinpoint when public attitudes changed, such as the rising support for same-sex marriage. On the other hand, our fine-tuned Alpaca-7b models show modest success in unasked opinion prediction (AUC = 0.73, rho = 0.67). We discuss practical constraints and ethical concerns regarding individual autonomy and privacy when using LLMs for opinion prediction. Our study demonstrates that LLMs and surveys can mutually enhance each other's capabilities: LLMs can broaden survey potential, while surveys can improve the alignment of LLMs.

In the current environment, psychological issues are prevalent and widespread, with social media serving as a key outlet for individuals to share their feelings. This results in the generation of vast quantities of data daily, where negative emotions have the potential to precipitate crisis situations. There is a recognized need for models capable of efficient analysis. While pre-trained language models have demonstrated their effectiveness broadly, there's a noticeable gap in pre-trained models tailored for specialized domains like psychology. To address this, we have collected a huge dataset from Chinese social media platforms and enriched it with publicly available datasets to create a comprehensive database encompassing 3.36 million text entries. To enhance the model's applicability to psychological text analysis, we integrated psychological lexicons into the pre-training masking mechanism. Building on an existing Chinese language model, we performed adaptive training to develop a model specialized for the psychological domain. We assessed our model's effectiveness across four public benchmarks, where it not only surpassed the performance of standard pre-trained models but also showed a inclination for making psychologically relevant predictions. Due to concerns regarding data privacy, the dataset will not be made publicly available. However, we have made the pre-trained models and codes publicly accessible to the community via: https://github.com/zwzzzQAQ/Chinese-MentalBERT.

We study fairness in classification, where individuals are classified, e.g., admitted to a university, and the goal is to prevent discrimination against individuals based on their membership in some group, while maintaining utility for the classifier (the university). The main conceptual contribution of this paper is a framework for fair classification comprising (1) a (hypothetical) task-specific metric for determining the degree to which individuals are similar with respect to the classification task at hand; (2) an algorithm for maximizing utility subject to the fairness constraint, that similar individuals are treated similarly. We also present an adaptation of our approach to achieve the complementary goal of "fair affirmative action," which guarantees statistical parity (i.e., the demographics of the set of individuals receiving any classification are the same as the demographics of the underlying population), while treating similar individuals as similarly as possible. Finally, we discuss the relationship of fairness to privacy: when fairness implies privacy, and how tools developed in the context of differential privacy may be applied to fairness.

The continued promise of Large Language Models (LLMs), particularly in their natural language understanding and generation capabilities, has driven a rapidly increasing interest in identifying and developing LLM use cases. In an effort to complement the ingrained "knowledge" of LLMs, Retrieval-Augmented Generation (RAG) techniques have become widely popular. At its core, RAG involves the coupling of LLMs with domain-specific knowledge bases, whereby the generation of a response to a user question is augmented with contextual and up-to-date information. The proliferation of RAG has sparked concerns about data privacy, particularly with the inherent risks that arise when leveraging databases with potentially sensitive information. Numerous recent works have explored various aspects of privacy risks in RAG systems, from adversarial attacks to proposed mitigations. With the goal of surveying and unifying these works, we ask one simple question: What are the privacy risks in RAG, and how can they be measured and mitigated? To answer this question, we conduct a systematic literature review of RAG works addressing privacy, and we systematize our findings into a comprehensive set of privacy risks, mitigation techniques, and evaluation strategies. We supplement these findings with two primary artifacts: a Taxonomy of RAG Privacy Risks and a RAG Privacy Process Diagram. Our work contributes to the study of privacy in RAG not only by conducting the first systematization of risks and mitigations, but also by uncovering important considerations when mitigating privacy risks in RAG systems and assessing the current maturity of proposed mitigations.

As language models (LMs) are widely utilized in personalized communication scenarios (e.g., sending emails, writing social media posts) and endowed with a certain level of agency, ensuring they act in accordance with the contextual privacy norms becomes increasingly critical. However, quantifying the privacy norm awareness of LMs and the emerging privacy risk in LM-mediated communication is challenging due to (1) the contextual and long-tailed nature of privacy-sensitive cases, and (2) the lack of evaluation approaches that capture realistic application scenarios. To address these challenges, we propose PrivacyLens, a novel framework designed to extend privacy-sensitive seeds into expressive vignettes and further into agent trajectories, enabling multi-level evaluation of privacy leakage in LM agents' actions. We instantiate PrivacyLens with a collection of privacy norms grounded in privacy literature and crowdsourced seeds. Using this dataset, we reveal a discrepancy between LM performance in answering probing questions and their actual behavior when executing user instructions in an agent setup. State-of-the-art LMs, like GPT-4 and Llama-3-70B, leak sensitive information in 25.68% and 38.69% of cases, even when prompted with privacy-enhancing instructions. We also demonstrate the dynamic nature of PrivacyLens by extending each seed into multiple trajectories to red-team LM privacy leakage risk. Dataset and code are available at https://github.com/SALT-NLP/PrivacyLens.

Sensitive inferences and user re-identification are major threats to privacy when raw sensor data from wearable or portable devices are shared with cloud-assisted applications. To mitigate these threats, we propose mechanisms to transform sensor data before sharing them with applications running on users' devices. These transformations aim at eliminating patterns that can be used for user re-identification or for inferring potentially sensitive activities, while introducing a minor utility loss for the target application (or task). We show that, on gesture and activity recognition tasks, we can prevent inference of potentially sensitive activities while keeping the reduction in recognition accuracy of non-sensitive activities to less than 5 percentage points. We also show that we can reduce the accuracy of user re-identification and of the potential inference of gender to the level of a random guess, while keeping the accuracy of activity recognition comparable to that obtained on the original data.

As Vision-Language Models (VLMs) are increasingly deployed as autonomous cognitive cores for embodied assistants, evaluating their privacy awareness in physical environments becomes critical. Unlike digital chatbots, these agents operate in intimate spaces, such as homes and hospitals, where they possess the physical agency to observe and manipulate privacy-sensitive information and artifacts. However, current benchmarks remain limited to unimodal, text-based representations that cannot capture the demands of real-world settings. To bridge this gap, we present ImmersedPrivacy, an interactive audio-visual evaluation framework that simulates realistic physical environments using a Unity-based simulator. ImmersedPrivacy evaluates physically grounded privacy awareness across three progressive tiers that test a model's ability to identify sensitive items in cluttered scenes, adapt to shifting social contexts, and resolve conflicts between explicit commands and inferred privacy constraints. Our evaluation of 12 state-of-the-art models reveals consistent deficits. In cluttered scenes, all models exhibit monotonic performance decay as scene complexity grows due to perceptual deficit. When social context shifts, no model exceed 65% selection accuracy. Under conflicting commands, the best model gemini-3.1-pro perfectly balances task completion and privacy preservation in only 51% of cases. These findings reveal that current VLMs in the physical world suffer from perceptual fragility and fail to let their knowledge of privacy cues govern their situated behavior. Our code and data is available at https://github.com/immersed-privacy/immersed-privacy .

As Large Language Models (LLMs) become more prevalent, concerns about their safety, ethics, and potential biases have risen. Systematically evaluating LLMs' risk decision-making tendencies and attitudes, particularly in the ethical domain, has become crucial. This study innovatively applies the Domain-Specific Risk-Taking (DOSPERT) scale from cognitive science to LLMs and proposes a novel Ethical Decision-Making Risk Attitude Scale (EDRAS) to assess LLMs' ethical risk attitudes in depth. We further propose a novel approach integrating risk scales and role-playing to quantitatively evaluate systematic biases in LLMs. Through systematic evaluation and analysis of multiple mainstream LLMs, we assessed the "risk personalities" of LLMs across multiple domains, with a particular focus on the ethical domain, and revealed and quantified LLMs' systematic biases towards different groups. This research helps understand LLMs' risk decision-making and ensure their safe and reliable application. Our approach provides a tool for identifying and mitigating biases, contributing to fairer and more trustworthy AI systems. The code and data are available.

Advanced AI assistants combine frontier LLMs and tool access to autonomously perform complex tasks on behalf of users. While the helpfulness of such assistants can increase dramatically with access to user information including emails and documents, this raises privacy concerns about assistants sharing inappropriate information with third parties without user supervision. To steer information-sharing assistants to behave in accordance with privacy expectations, we propose to operationalize contextual integrity (CI), a framework that equates privacy with the appropriate flow of information in a given context. In particular, we design and evaluate a number of strategies to steer assistants' information-sharing actions to be CI compliant. Our evaluation is based on a novel form filling benchmark composed of synthetic data and human annotations, and it reveals that prompting frontier LLMs to perform CI-based reasoning yields strong results.

Machine learning models' goal is to make correct predictions for specific tasks by learning important properties and patterns from data. By doing so, there is a chance that the model learns properties that are unrelated to its primary task. Property Inference Attacks exploit this and aim to infer from a given model (\ie the target model) properties about the training dataset seemingly unrelated to the model's primary goal. If the training data is sensitive, such an attack could lead to privacy leakage. This paper investigates the influence of the target model's complexity on the accuracy of this type of attack, focusing on convolutional neural network classifiers. We perform attacks on models that are trained on facial images to predict whether someone's mouth is open. Our attacks' goal is to infer whether the training dataset is balanced gender-wise. Our findings reveal that the risk of a privacy breach is present independently of the target model's complexity: for all studied architectures, the attack's accuracy is clearly over the baseline. We discuss the implication of the property inference on personal data in the light of Data Protection Regulations and Guidelines.

LLMs are increasingly deployed as proxies for human study participants in social science experiments, yet the fidelity of this practice has rarely been tested directly. We test whether six LLMs can simulate individual human belief updates, comparing LLM outputs 1-to-1 against ground truth data from 391 UK participants on Prolific, who updated their stances on three discussion topics after reading Reddit comments. Each participant was simulated by an LLM conditioned on a persona derived from their demographic and personality trait data. We find that some LLMs (Qwen3-32B and GPT-5-Mini) can match the human post-stance distribution, but only when given participants' actual initial stances. All six models fail to simulate initial stances themselves and to produce faithful belief updates from self-generated stances. Three systematic biases emerge across all models: overrepresentation of neutral positions, more frequent but smaller belief shifts than humans, and a failure to rank comments by convincingness. Demographic and personality trait personas had no consistent effect on fidelity. LLM simulations of human belief dynamics are only reliable when grounded in realistic starting conditions, that current multi-round social media simulations rarely provide.

Deploying machine learning models in production may allow adversaries to infer sensitive information about training data. There is a vast literature analyzing different types of inference risks, ranging from membership inference to reconstruction attacks. Inspired by the success of games (i.e., probabilistic experiments) to study security properties in cryptography, some authors describe privacy inference risks in machine learning using a similar game-based style. However, adversary capabilities and goals are often stated in subtly different ways from one presentation to the other, which makes it hard to relate and compose results. In this paper, we present a game-based framework to systematize the body of knowledge on privacy inference risks in machine learning. We use this framework to (1) provide a unifying structure for definitions of inference risks, (2) formally establish known relations among definitions, and (3) to uncover hitherto unknown relations that would have been difficult to spot otherwise.

Machine learning models are increasingly used in societal applications, yet legal and privacy concerns demand that they very often be kept confidential. Consequently, there is a growing distrust about the fairness properties of these models in the minds of consumers, who are often at the receiving end of model predictions. To this end, we propose \name -- a system that uses Zero-Knowledge Proofs (a cryptographic primitive) to publicly verify the fairness of a model, while maintaining confidentiality. We also propose a fairness certification algorithm for fully-connected neural networks which is befitting to ZKPs and is used in this system. We implement \name in Gnark and demonstrate empirically that our system is practically feasible. Code is available at https://github.com/infinite-pursuits/FairProof.

Descriptions of how people use AI are becoming training data for the next generation of models. We ask whether what a model reads about its users changes how it treats people. Using contrastive synthetic-document finetuning, we train Qwen3-32B on four matched corpora built from the same 1,625 real-world usage scenarios. The corpora differ only in the predominant motive they attribute to users of AI chatbots: helping others (prosocial), exploiting others (antisocial), legitimate self-advancement, or task completion. Finetuning shifts the models' stated beliefs about users, how true those beliefs look along an internal truth direction, and their broader judgments of how safe and good the world is. These social priors carry into behavior. In trust games, antisocial models expect less reciprocity and send less money than prosocial models. Their distrust is specific and targeted at people, and users of AI chatbots in particular. After an exploitative record, they send almost nothing to a person but most of their endowment to a random device with the same record. In a common-pool resource simulation, a single antisocial agent leads every group of otherwise sustainable agents to exhaust the resource, after privately planning to mislead them. Antisocial training also raises dark-triad scores and lowers alignment ratings. Belief shifts appear when antisocial documents are 1% of training tokens, persist when descriptions of assistant behavior are suppressed, and are not reproduced by training on discourse about misaligned AI. Capping Assistant-Axis drift and steering emotion-related directions leave the gaps largely intact. What models learn about the people they serve shapes how they subsequently treat them and others.

Large multimodal language models have proven transformative in numerous applications. However, these models have been shown to memorize and leak pre-training data, raising serious user privacy and information security concerns. While data leaks should be prevented, it is also crucial to examine the trade-off between the privacy protection and model utility of proposed approaches. In this paper, we introduce PrivQA -- a multimodal benchmark to assess this privacy/utility trade-off when a model is instructed to protect specific categories of personal information in a simulated scenario. We also propose a technique to iteratively self-moderate responses, which significantly improves privacy. However, through a series of red-teaming experiments, we find that adversaries can also easily circumvent these protections with simple jailbreaking methods through textual and/or image inputs. We believe PrivQA has the potential to support the development of new models with improved privacy protections, as well as the adversarial robustness of these protections. We release the entire PrivQA dataset at https://llm-access-control.github.io/.

The metaverse is a nascent concept that envisions a virtual universe, a collaborative space where individuals can interact, create, and participate in a wide range of activities. Privacy in the metaverse is a critical concern as the concept evolves and immersive virtual experiences become more prevalent. The metaverse privacy problem refers to the challenges and concerns surrounding the privacy of personal information and data within Virtual Reality (VR) environments as the concept of a shared VR space becomes more accessible. Metaverse will harness advancements from various technologies such as Artificial Intelligence (AI), Extended Reality (XR), Mixed Reality (MR), and 5G/6G-based communication to provide personalized and immersive services to its users. Moreover, to enable more personalized experiences, the metaverse relies on the collection of fine-grained user data that leads to various privacy issues. Therefore, before the potential of the metaverse can be fully realized, privacy concerns related to personal information and data within VR environments must be addressed. This includes safeguarding users' control over their data, ensuring the security of their personal information, and protecting in-world actions and interactions from unauthorized sharing. In this paper, we explore various privacy challenges that future metaverses are expected to face, given their reliance on AI for tracking users, creating XR and MR experiences, and facilitating interactions. Moreover, we thoroughly analyze technical solutions such as differential privacy, Homomorphic Encryption (HE), and Federated Learning (FL) and discuss related sociotechnical issues regarding privacy.

Users can divulge sensitive information to proprietary LLM providers, raising significant privacy concerns. While open-source models, hosted locally on the user's machine, alleviate some concerns, models that users can host locally are often less capable than proprietary frontier models. Toward preserving user privacy while retaining the best quality, we propose Privacy-Conscious Delegation, a novel task for chaining API-based and local models. We utilize recent public collections of user-LLM interactions to construct a natural benchmark called PUPA, which contains personally identifiable information (PII). To study potential approaches, we devise PAPILLON, a multi-stage LLM pipeline that uses prompt optimization to address a simpler version of our task. Our best pipeline maintains high response quality for 85.5% of user queries while restricting privacy leakage to only 7.5%. We still leave a large margin to the generation quality of proprietary LLMs for future work. Our data and code is available at https://github.com/siyan-sylvia-li/PAPILLON.

The discourse on privacy risks in Large Language Models (LLMs) has disproportionately focused on verbatim memorization of training data, while a constellation of more immediate and scalable privacy threats remain underexplored. This position paper argues that the privacy landscape of LLM systems extends far beyond training data extraction, encompassing risks from data collection practices, inference-time context leakage, autonomous agent capabilities, and the democratization of surveillance through deep inference attacks. We present a comprehensive taxonomy of privacy risks across the LLM lifecycle -- from data collection through deployment -- and demonstrate through case studies how current privacy frameworks fail to address these multifaceted threats. Through a longitudinal analysis of 1,322 AI/ML privacy papers published at leading conferences over the past decade (2016--2025), we reveal that while memorization receives outsized attention in technical research, the most pressing privacy harms lie elsewhere, where current technical approaches offer little traction and viable paths forward remain unclear. We call for a fundamental shift in how the research community approaches LLM privacy, moving beyond the narrow focus of current technical solutions and embracing interdisciplinary approaches that address the sociotechnical nature of these emerging threats.

LLM agents increasingly act on users' personal information, yet existing privacy defenses remain limited in both design and adaptability. Most prior approaches rely on static or passive defenses, such as prompting and guarding. These paradigms are insufficient for supporting contextual, proactive privacy decisions in multi-step agent execution. We propose Contextualized Defense Instructing (CDI), a new privacy defense paradigm in which an instructor model generates step-specific, context-aware privacy guidance during execution, proactively shaping actions rather than merely constraining or vetoing them. Crucially, CDI is paired with an experience-driven optimization framework that trains the instructor via reinforcement learning (RL), where we convert failure trajectories with privacy violations into learning environments. We formalize baseline defenses and CDI as distinct intervention points in a canonical agent loop, and compare their privacy-helpfulness trade-offs within a unified simulation framework. Results show that our CDI consistently achieves a better balance between privacy preservation (94.2%) and helpfulness (80.6%) than baselines, with superior robustness to adversarial conditions and generalization.

LLMs are known to exhibit sycophancy: agreeing with and flattering users, even at the cost of correctness. Prior work measures sycophancy only as direct agreement with users' explicitly stated beliefs that can be compared to a ground truth. This fails to capture broader forms of sycophancy such as affirming a user's self-image or other implicit beliefs. To address this gap, we introduce social sycophancy, characterizing sycophancy as excessive preservation of a user's face (their desired self-image), and present ELEPHANT, a benchmark for measuring social sycophancy in an LLM. Applying our benchmark to 11 models, we show that LLMs consistently exhibit high rates of social sycophancy: on average, they preserve user's face 45 percentage points more than humans in general advice queries and in queries describing clear user wrongdoing (from Reddit's r/AmITheAsshole). Furthermore, when prompted with perspectives from either side of a moral conflict, LLMs affirm both sides (depending on whichever side the user adopts) in 48% of cases--telling both the at-fault party and the wronged party that they are not wrong--rather than adhering to a consistent moral or value judgment. We further show that social sycophancy is rewarded in preference datasets, and that while existing mitigation strategies for sycophancy are limited in effectiveness, model-based steering shows promise for mitigating these behaviors. Our work provides theoretical grounding and an empirical benchmark for understanding and addressing sycophancy in the open-ended contexts that characterize the vast majority of LLM use cases.

Many mobile apps' business model is based on sharing user data with ad networks to deliver personalized ads. The California Consumer Privacy Act (CCPA) gives California residents a right to opt out. In two experiments we evaluate to which extent popular Android apps enable California residents to exercise their right. In our first experiment -- manually exercising the right via app-level UIs -- we find that only 48 out of 100 apps implement a respective setting, which suggests that CCPA opt-out right compliance on the Android platform is generally low. In our second experiment -- automatically exercising the opt-out right by sending Global Privacy Control (GPC) signals -- we find for an app dataset of 1,811 apps that GPC is largely ineffective. While we estimate with 95% confidence that 62%--81% of apps in our app dataset must respect the CCPA opt-out right, many apps do not do so. Our evaluation of disabling apps' access to the AdID -- which is technically not intended for exercising the CCPA opt-out right but could be practically effective -- does not change our conclusion. For example, when sending GPC signals and disabling apps' access to the AdID, 338 apps still had the ccpa status of the ad network Vungle set to opted_in while only 26 had set it to opted_out. Overall, our results suggest a compliance gap as California residents have no effective way of exercising their CCPA opt-out right on the Android platform; neither at the app nor at the platform-level. We think that re-purposing the Android AdID setting as an opt-out right setting with legal meaning under the CCPA and other laws could close this gap and improve users' privacy on the platform significantly.

Because learning sometimes involves sensitive data, machine learning algorithms have been extended to offer privacy for training data. In practice, this has been mostly an afterthought, with privacy-preserving models obtained by re-running training with a different optimizer, but using the model architectures that already performed well in a non-privacy-preserving setting. This approach leads to less than ideal privacy/utility tradeoffs, as we show here. Instead, we propose that model architectures are chosen ab initio explicitly for privacy-preserving training. To provide guarantees under the gold standard of differential privacy, one must bound as strictly as possible how individual training points can possibly affect model updates. In this paper, we are the first to observe that the choice of activation function is central to bounding the sensitivity of privacy-preserving deep learning. We demonstrate analytically and experimentally how a general family of bounded activation functions, the tempered sigmoids, consistently outperform unbounded activation functions like ReLU. Using this paradigm, we achieve new state-of-the-art accuracy on MNIST, FashionMNIST, and CIFAR10 without any modification of the learning procedure fundamentals or differential privacy analysis.

AI-powered chatbots (ChatGPT, Claude, etc.) require users to create an account using their email and phone number, thereby linking their personally identifiable information to their conversational data and usage patterns. As these chatbots are increasingly being used for tasks involving sensitive information, privacy concerns have been raised about how chatbot providers handle user data. To address these concerns, we present ProxyGPT, a privacy-enhancing system that enables anonymous queries in popular chatbot platforms. ProxyGPT leverages volunteer proxies to submit user queries on their behalf, thus providing network-level anonymity for chatbot users. The system is designed to support key security properties such as content integrity via TLS-backed data provenance, end-to-end encryption, and anonymous payment, while also ensuring usability and sustainability. We provide a thorough analysis of the privacy, security, and integrity of our system and identify various future research directions, particularly in the area of private chatbot query synthesis. Our human evaluation shows that ProxyGPT offers users a greater sense of privacy compared to traditional AI chatbots, especially in scenarios where users are hesitant to share their identity with chatbot providers. Although our proof-of-concept has higher latency than popular chatbots, our human interview participants consider this to be an acceptable trade-off for anonymity. To the best of our knowledge, ProxyGPT is the first comprehensive proxy-based solution for privacy-preserving AI chatbots. Our codebase is available at https://github.com/dzungvpham/proxygpt.

Machine learning models are often personalized with information that is protected, sensitive, self-reported, or costly to acquire. These models use information about people but do not facilitate nor inform their consent. Individuals cannot opt out of reporting personal information to a model, nor tell if they benefit from personalization in the first place. We introduce a family of classification models, called participatory systems, that let individuals opt into personalization at prediction time. We present a model-agnostic algorithm to learn participatory systems for personalization with categorical group attributes. We conduct a comprehensive empirical study of participatory systems in clinical prediction tasks, benchmarking them with common approaches for personalization and imputation. Our results demonstrate that participatory systems can facilitate and inform consent while improving performance and data use across all groups who report personal data.

In a world where technology is increasingly embedded in our everyday experiences, systems that sense and respond to human emotions are elevating digital interaction. At the intersection of artificial intelligence and human-computer interaction, affective computing is emerging with innovative solutions where machines are humanized by enabling them to process and respond to user emotions. This survey paper explores recent research contributions in affective computing applications in the area of emotion recognition, sentiment analysis and personality assignment developed using approaches like large language models (LLMs), multimodal techniques, and personalized AI systems. We analyze the key contributions and innovative methodologies applied by the selected research papers by categorizing them into four domains: AI chatbot applications, multimodal input systems, mental health and therapy applications, and affective computing for safety applications. We then highlight the technological strengths as well as the research gaps and challenges related to these studies. Furthermore, the paper examines the datasets used in each study, highlighting how modality, scale, and diversity impact the development and performance of affective models. Finally, the survey outlines ethical considerations and proposes future directions to develop applications that are more safe, empathetic and practical.

LLM safety evaluations predominantly test models in isolation, yet deployed AI agents increasingly operate within persistent social environments alongside other agents. We introduce a Moltbook-style simulation platform where thousands of LLM agents interact across communities over a simulated month, and use it to evaluate privacy as a downstream safety concern under varying degrees of social pressure. We find that shifting from single turn to multi turn social evaluation amplifies privacy violations (CIMemories 19.95% to Ours 45.30% across OpenAI models), that leakage is socially contagious, with agents 8 times more likely to disclose sensitive information after observing a peer do so, and that explicit privacy instructions reduce but do not eliminate this effect, leaving leakage rates above 37.8% even with safeguards. Our findings suggest that static chat based safety benchmarks systematically underestimate risks in agentic deployment, and that social context alone is sufficient to elicit sensitive disclosures that single turn evaluations would never surface.

Large Language Models (LLMs) can memorize and reveal personal information, raising concerns regarding compliance with the EU's GDPR, particularly the Right to Be Forgotten (RTBF). Existing machine unlearning methods assume the data to forget is already known but do not address how to identify which individual-fact associations are stored in the model. Privacy auditing techniques typically operate at the population level or target a small set of identifiers, limiting applicability to individual-level data inquiries. We introduce WikiMem, a dataset of over 5,000 natural language canaries covering 243 human-related properties from Wikidata, and a model-agnostic metric to quantify human-fact associations in LLMs. Our approach ranks ground-truth values against counterfactuals using calibrated negative log-likelihood across paraphrased prompts. We evaluate 200 individuals across 15 LLMs (410M-70B parameters), showing that memorization correlates with subject web presence and model scale. We provide a foundation for identifying memorized personal data in LLMs at the individual level, enabling the dynamic construction of forget sets for machine unlearning and RTBF requests.

Anonymizing textual documents is a highly context-sensitive problem: the appropriate balance between privacy protection and utility preservation varies with the data domain, privacy objectives, and downstream application. However, existing anonymization methods rely on static, manually designed strategies that lack the flexibility to adjust to diverse requirements and often fail to generalize across domains. We introduce adaptive text anonymization, a new task formulation in which anonymization strategies are automatically adapted to specific privacy-utility requirements. We propose a framework for task-specific prompt optimization that automatically constructs anonymization instructions for language models, enabling adaptation to different privacy goals, domains, and downstream usage patterns. To evaluate our approach, we present a benchmark spanning five datasets with diverse domains, privacy constraints, and utility objectives. Across all evaluated settings, our framework consistently achieves a better privacy-utility trade-off than existing baselines, while remaining computationally efficient and effective on open-source language models, with performance comparable to larger closed-source models. Additionally, we show that our method can discover novel anonymization strategies that explore different points along the privacy-utility trade-off frontier.

In recent years, Local Differential Privacy (LDP), a robust privacy-preserving methodology, has gained widespread adoption in real-world applications. With LDP, users can perturb their data on their devices before sending it out for analysis. However, as the collection of multiple sensitive information becomes more prevalent across various industries, collecting a single sensitive attribute under LDP may not be sufficient. Correlated attributes in the data may still lead to inferences about the sensitive attribute. This paper empirically studies the impact of collecting multiple sensitive attributes under LDP on fairness. We propose a novel privacy budget allocation scheme that considers the varying domain size of sensitive attributes. This generally led to a better privacy-utility-fairness trade-off in our experiments than the state-of-art solution. Our results show that LDP leads to slightly improved fairness in learning problems without significantly affecting the performance of the models. We conduct extensive experiments evaluating three benchmark datasets using several group fairness metrics and seven state-of-the-art LDP protocols. Overall, this study challenges the common belief that differential privacy necessarily leads to worsened fairness in machine learning.

The rapid advancement and widespread use of large language models (LLMs) have raised significant concerns regarding the potential leakage of personally identifiable information (PII). These models are often trained on vast quantities of web-collected data, which may inadvertently include sensitive personal data. This paper presents ProPILE, a novel probing tool designed to empower data subjects, or the owners of the PII, with awareness of potential PII leakage in LLM-based services. ProPILE lets data subjects formulate prompts based on their own PII to evaluate the level of privacy intrusion in LLMs. We demonstrate its application on the OPT-1.3B model trained on the publicly available Pile dataset. We show how hypothetical data subjects may assess the likelihood of their PII being included in the Pile dataset being revealed. ProPILE can also be leveraged by LLM service providers to effectively evaluate their own levels of PII leakage with more powerful prompts specifically tuned for their in-house models. This tool represents a pioneering step towards empowering the data subjects for their awareness and control over their own data on the web.

Large language models (LLMs) are sophisticated artificial intelligence systems that enable machines to generate human-like text with remarkable precision. While LLMs offer significant technological progress, their development using vast amounts of user data scraped from the web and collected from extensive user interactions poses risks of sensitive information leakage. Most existing surveys focus on the privacy implications of the training data but tend to overlook privacy risks from user interactions and advanced LLM capabilities. This paper aims to fill that gap by providing a comprehensive analysis of privacy in LLMs, categorizing the challenges into four main areas: (i) privacy issues in LLM training data, (ii) privacy challenges associated with user prompts, (iii) privacy vulnerabilities in LLM-generated outputs, and (iv) privacy challenges involving LLM agents. We evaluate the effectiveness and limitations of existing mitigation mechanisms targeting these proposed privacy challenges and identify areas for further research.

Machine learning models are increasingly deployed in high-stakes domains, raising concerns about both privacy and fairness. Differential Privacy (DP) has become a gold standard for privacy-preserving data analysis, while fairness-aware mechanisms aim to mitigate discrimination against underrepresented groups. However, these objectives can conflict: DP often amplifies disparities across demographic groups, and little is known about whether established fairness interventions remain effective under DP constraints. In this work, we present, to our knowledge, the first systematic evaluation of fairness interventions on differentially private synthetic tabular data. Our benchmark centers on the Adaptive Iterative Mechanism (AIM), identified as the state-of-the-art marginal-based DP synthesizer (Cormode et al. 2025). We thus evaluate fairness interventions across four datasets, multiple group fairness metrics, and three categories of mitigation strategies (pre-processing, in-processing, and post-processing) under a wide range of privacy budgets. We compare four pipeline configurations: (Baseline) training on original data; (DP-only) training on DP synthetic data; (Fair-only) applying fairness mechanisms on original data; and (DP+Fair) combining fairness mechanisms with DP synthetic data. Our results demonstrate that while DP alone can degrade both utility and fairness, applying fairness interventions can partially restore equitable outcomes. Among them, post-processing methods tend to provide more stable fairness-utility trade-offs across privacy budgets and synthesizers, achieving strong fairness improvements while preserving competitive utility relative to other intervention stages. We release all code, data, and experimental artifacts in an open-source repository to ensure full reproducibility and to support future research on the privacy-fairness-utility trade-off.

Differential privacy (DP) has become the de facto standard of privacy preservation due to its strong protection and sound mathematical foundation, which is widely adopted in different applications such as big data analysis, graph data process, machine learning, deep learning, and federated learning. Although DP has become an active and influential area, it is not the best remedy for all privacy problems in different scenarios. Moreover, there are also some misunderstanding, misuse, and great challenges of DP in specific applications. In this paper, we point out a series of limits and open challenges of corresponding research areas. Besides, we offer potentially new insights and avenues on combining differential privacy with other effective dimension reduction techniques and secure multiparty computing to clearly define various privacy models.

As Large Language Models (LLMs) become deeply integrated into human life and increasingly influence decision-making, it's crucial to evaluate whether and to what extent they exhibit subjective preferences, opinions, and beliefs. These tendencies may stem from biases within the models, which may shape their behavior, influence the advice and recommendations they offer to users, and potentially reinforce certain viewpoints. This paper presents the Preference, Opinion, and Belief survey (POBs), a benchmark developed to assess LLMs' subjective inclinations across societal, cultural, ethical, and personal domains. We applied our benchmark to evaluate leading open- and closed-source LLMs, measuring desired properties such as reliability, neutrality, and consistency. In addition, we investigated the effect of increasing the test-time compute, through reasoning and self-reflection mechanisms, on those metrics. While effective in other tasks, our results show that these mechanisms offer only limited gains in our domain. Furthermore, we reveal that newer model versions are becoming less consistent and more biased toward specific viewpoints, highlighting a blind spot and a concerning trend. POBS: https://ibm.github.io/POBS

Large language models (LLMs) chatbots like ChatGPT are increasingly used for mental health support. They offer accessible, therapeutic support but also raise concerns about misinformation, over-reliance, and risks in high-stakes contexts of mental health. We crowdsource large-scale users' posts from six major social media platforms to examine how people discuss their interactions with LLM chatbots across different mental health conditions. Through an LLM-assisted pipeline grounded in Value-Sensitive Design (VSD), we mapped the relationships across user-reported sentiments, mental health conditions, perspectives, and values. Our results reveal that the use of LLM chatbots is condition-specific. Users with neurodivergent conditions (e.g., ADHD, ASD) report strong positive sentiments and instrumental or appraisal support, whereas higher-risk disorders (e.g., schizophrenia, bipolar disorder) show more negative sentiments. We further uncover how user perspectives co-occur with underlying values, such as identity, autonomy, and privacy. Finally, we discuss shifting from "one-size-fits-all" chatbot design toward condition-specific, value-sensitive LLM design.

In the study of trustworthy Natural Language Processing (NLP), a number of important research fields have emerged, including that of explainability and privacy. While research interest in both explainable and privacy-preserving NLP has increased considerably in recent years, there remains a lack of investigation at the intersection of the two. This leaves a considerable gap in understanding of whether achieving both explainability and privacy is possible, or whether the two are at odds with each other. In this work, we conduct an empirical investigation into the privacy-explainability trade-off in the context of NLP, guided by the popular overarching methods of Differential Privacy (DP) and Post-hoc Explainability. Our findings include a view into the intricate relationship between privacy and explainability, which is formed by a number of factors, including the nature of the downstream task and choice of the text privatization and explainability method. In this, we highlight the potential for privacy and explainability to co-exist, and we summarize our findings in a collection of practical recommendations for future work at this important intersection.

Mobile GUI agents powered by Multimodal Large Language Models (MLLMs) can execute complex tasks on mobile devices. Despite this progress, most existing systems still optimize task success or efficiency, neglecting users' privacy personalization. In this paper, we study the often-overlooked problem of agent personalization. We observe that personalization can induce systematic structural heterogeneity in execution trajectories. For example, privacy-first users often prefer protective actions, e.g., refusing permissions, logging out, and minimizing exposure, leading to logically different execution trajectories from utility-first users. Such variable-length and structurally different trajectories make standard preference optimization unstable and less informative. To address this issue, we propose Trajectory Induced Preference Optimization (TIPO), which uses preference-intensity weighting to emphasize key privacy-related steps and padding gating to suppress alignment noise. Results on our Privacy Preference Dataset show that TIPO improves persona alignment and distinction while preserving strong task executability, achieving 65.60% SR, 46.22 Compliance, and 66.67% PD, outperforming existing optimization methods across various GUI tasks. The code and dataset will be publicly released at https://github.com/Zhixin-L/TIPO.

The deployment of Large Language Models (LLMs) in embodied agents creates an urgent need to measure their privacy awareness in the physical world. Existing evaluation methods, however, are confined to natural language based scenarios. To bridge this gap, we introduce EAPrivacy, a comprehensive evaluation benchmark designed to quantify the physical-world privacy awareness of LLM-powered agents. EAPrivacy utilizes procedurally generated scenarios across four tiers to test an agent's ability to handle sensitive objects, adapt to changing environments, balance task execution with privacy constraints, and resolve conflicts with social norms. Our measurements reveal a critical deficit in current models. The top-performing model, Gemini 2.5 Pro, achieved only 59\% accuracy in scenarios involving changing physical environments. Furthermore, when a task was accompanied by a privacy request, models prioritized completion over the constraint in up to 86\% of cases. In high-stakes situations pitting privacy against critical social norms, leading models like GPT-4o and Claude-3.5-haiku disregarded the social norm over 15\% of the time. These findings, demonstrated by our benchmark, underscore a fundamental misalignment in LLMs regarding physically grounded privacy and establish the need for more robust, physically-aware alignment. Codes and datasets will be available at https://github.com/Graph-COM/EAPrivacy.

AI assistants can impart value judgments that shape people's decisions and worldviews, yet little is known empirically about what values these systems rely on in practice. To address this, we develop a bottom-up, privacy-preserving method to extract the values (normative considerations stated or demonstrated in model responses) that Claude 3 and 3.5 models exhibit in hundreds of thousands of real-world interactions. We empirically discover and taxonomize 3,307 AI values and study how they vary by context. We find that Claude expresses many practical and epistemic values, and typically supports prosocial human values while resisting values like "moral nihilism". While some values appear consistently across contexts (e.g. "transparency"), many are more specialized and context-dependent, reflecting the diversity of human interlocutors and their varied contexts. For example, "harm prevention" emerges when Claude resists users, "historical accuracy" when responding to queries about controversial events, "healthy boundaries" when asked for relationship advice, and "human agency" in technology ethics discussions. By providing the first large-scale empirical mapping of AI values in deployment, our work creates a foundation for more grounded evaluation and design of values in AI systems.

Contextual Integrity (CI) defines privacy not merely as keeping information hidden, but as governing information flows according to the norms of a given context. As large language models are increasingly deployed as personal agents handling sensitive workflows, adhering to CI becomes critical. However, even frontier models remain unreliable in making disclosure decisions, and existing mitigation strategies often degrade underlying task performance. To overcome this privacy-utility trade-off, we propose SELFCI, a complementary self-distillation framework that decouples information suppression from task resolution. SELFCI jointly optimizes two independent reverse KL divergences over distinct teacher distributions derived from feedback: one encourages preserving task-relevant information for utility, while the other enforces minimal and appropriate disclosure. This complementary formulation induces a Product-of-Experts (PoE) target, aligning the policy with the intersection of capability and privacy requirements. Empirical evaluations demonstrate that SELFCI, without relying on costly external supervision, consistently outperforms competitive baselines such as online reinforcement learning algorithms (e.g., GRPO). These trends further extend to out-of-domain settings involving agentic workflows and accumulated private context, suggesting that SELFCI provides a practical path toward CI alignment.

Artificial Intelligence has shown to help improve agricultural practices, yet adoption remains limited: 69% of U.S. farmers have privacy concerns with sharing their data, and these concerns must be addressed before adoption is widespread. While Federated Learning has been demonstrated to protect privacy at scale for other sectors, deploying a system for agriculture comes with its own set of challenges; the problem necessitates a system that can protect farmer data and identities while preserving model utility, runs on commodity hardware, and is resilient to fragile rural infrastructure. To address these concerns, we introduce the Private Computation Space (PCS), a deployed, open-source Machine Learning system to provision and process farmer data securely. We design a system tailored to an agricultural setting, with multi-cluster orchestration for reliability in rural areas with asynchronous Federated Learning (FL), Differential Privacy (DP), and Trusted Execution Environments (TEEs), to allow farms to participate in the framework while keeping their data private. We evaluate the system on two deployed workloads: monitoring nitrogen with living plant sensors in NY for six months and predicting evapotranspiration from weather stations in CA for ten months. Our evaluation finds a Dice Similarity Coefficient (DSC) of 0.71 and R^2 accuracy of 0.84 for the respective workloads, improving the worst single-site model accuracy by 22.4% and 9.1%, respectively, while preserving privacy.

Recently, powerful Large Language Models (LLMs) have become easily accessible to hundreds of millions of users worldwide. However, their strong capabilities and vast world knowledge do not come without associated privacy risks. In this work, we focus on the emerging privacy threat LLMs pose - the ability to accurately infer personal information from online texts. Despite the growing importance of LLM-based author profiling, research in this area has been hampered by a lack of suitable public datasets, largely due to ethical and privacy concerns associated with real personal data. In this work, we take two steps to address this problem: (i) we construct a simulation framework for the popular social media platform Reddit using LLM agents seeded with synthetic personal profiles; (ii) using this framework, we generate SynthPAI, a diverse synthetic dataset of over 7800 comments manually labeled for personal attributes. We validate our dataset with a human study showing that humans barely outperform random guessing on the task of distinguishing our synthetic comments from real ones. Further, we verify that our dataset enables meaningful personal attribute inference research by showing across 18 state-of-the-art LLMs that our synthetic comments allow us to draw the same conclusions as real-world data. Together, this indicates that our dataset and pipeline provide a strong and privacy-preserving basis for future research toward understanding and mitigating the inference-based privacy threats LLMs pose.

Explainable Artificial Intelligence (XAI) is a crucial pathway in mitigating the risk of non-transparency in the decision-making process of black-box Artificial Intelligence (AI) systems. However, despite the benefits, XAI methods are found to leak the privacy of individuals whose data is used in training or querying the models. Researchers have demonstrated privacy attacks that exploit explanations to infer sensitive personal information of individuals. Currently there is a lack of defenses against known privacy attacks targeting explanations when vulnerable XAI are used in production and machine learning as a service system. To address this gap, in this article, we explore Privacy Enhancing Technologies (PETs) as a defense mechanism against attribute inference on explanations provided by feature-based XAI methods. We empirically evaluate 3 types of PETs, namely synthetic training data, differentially private training and noise addition, on two categories of feature-based XAI. Our evaluation determines different responses from the mitigation methods and side-effects of PETs on other system properties such as utility and performance. In the best case, PETs integration in explanations reduced the risk of the attack by 49.47%, while maintaining model utility and explanation quality. Through our evaluation, we identify strategies for using PETs in XAI for maximizing benefits and minimizing the success of this privacy attack on sensitive personal information.

Misinformation - false or misleading information - is considered a significant societal concern due to its associated "misinformation effects," such as political polarization, erosion of trust in institutions, problematic behavior, and public health challenges. However, the prevailing concept is misaligned with what is studied. While misinformation focuses on instances of information about factual matters, the broad spectrum of effects often manifests at a societal level and is shaped by a wide range of interdependent factors such as identity, values, opinions, epistemologies, and disagreements. Unsurprisingly, misinformation effects can occur without the prevalence of misinformation, and misinformation does not necessarily increase the effects studied. Here, we propose using disagreement - conflicting attitudes and beliefs between individuals and communities - as a way to study misinformation effects because it addresses the identified conceptual limitations of misinformation. Furthermore, unlike misinformation, disagreement does not require researchers to determine whether a given information is false or misleading. Thus, it can be studied and, more importantly, measured without the need to make a normative judgment about a given information, even when the specific topic is entirely removed, as we show in a longitudinal disagreement measurement. We demonstrate that disagreement, as a holistic concept, provides better explanations for the occurrence of misinformation effects, enhances precision in developing appropriate interventions, and offers a promising approach for evaluating them through quantification. Finally, we show how disagreement addresses current misinformation research questions and conclude with recommendations for research practice.

The increasing capabilities of agentic multi-modal large reasoning models, such as ChatGPT o3, have raised critical concerns regarding privacy leakage through inadvertent image geolocation. In this paper, we conduct the first systematic and controlled study on the potential privacy risks associated with visual reasoning abilities of ChatGPT o3. We manually collect and construct a dataset comprising 50 real-world images that feature individuals alongside privacy-relevant environmental elements, capturing realistic and sensitive scenarios for analysis. Our experimental evaluation reveals that ChatGPT o3 can predict user locations with high precision, achieving street-level accuracy (within one mile) in 60% of cases. Through analysis, we identify key visual cues, including street layout and front yard design, that significantly contribute to the model inference success. Additionally, targeted occlusion experiments demonstrate that masking critical features effectively mitigates geolocation accuracy, providing insights into potential defense mechanisms. Our findings highlight an urgent need for privacy-aware development for agentic multi-modal large reasoning models, particularly in applications involving private imagery.

Many individuals are concerned about the governance of machine learning systems and the prevention of algorithmic harms. The EU's recent General Data Protection Regulation (GDPR) has been seen as a core tool for achieving better governance of this area. While the GDPR does apply to the use of models in some limited situations, most of its provisions relate to the governance of personal data, while models have traditionally been seen as intellectual property. We present recent work from the information security literature around `model inversion' and `membership inference' attacks, which indicate that the process of turning training data into machine learned systems is not one-way, and demonstrate how this could lead some models to be legally classified as personal data. Taking this as a probing experiment, we explore the different rights and obligations this would trigger and their utility, and posit future directions for algorithmic governance and regulation.

Large reasoning models (LRMs) produce reasoning traces (RTs) that often contain sensitive information. These leaky thoughts are difficult to control and frequently violate explicit privacy directives. Because RTs can be exposed through prompt injection attacks, this becomes a direct privacy risk to the user. We approach this as a controllability problem: since privacy directives are themselves instructions, improving instruction-following (IF) within the RT provides a direct path to reducing privacy leaks. To this end, we introduce an SFT dataset that teaches models to follow general instructions throughout their reasoning process, and propose Staged Decoding, a simple decoding strategy that decouples RT and answer generation using separate LoRA adapters to maximize IF of each component. We evaluate our approach on six models from two families (1.7B-14B parameters), across two IF benchmarks and two privacy benchmarks. Our method yields substantial improvements, with gains of up to 20.9 points in IF and 51.9 percentage points on privacy benchmarks, though these can come at the cost of task utility due to the trade-off between reasoning performance and IF. Our results show that improving IF in LRMs can significantly enhance privacy, suggesting a promising direction for future privacy-aware LRMs. Our code is available at https://github.com/UKPLab/arxiv2026-controllable-reasoning-models.

Recommender systems are the algorithms which select, filter, and personalize content across many of the worlds largest platforms and apps. As such, their positive and negative effects on individuals and on societies have been extensively theorized and studied. Our overarching question is how to ensure that recommender systems enact the values of the individuals and societies that they serve. Addressing this question in a principled fashion requires technical knowledge of recommender design and operation, and also critically depends on insights from diverse fields including social science, ethics, economics, psychology, policy and law. This paper is a multidisciplinary effort to synthesize theory and practice from different perspectives, with the goal of providing a shared language, articulating current design approaches, and identifying open problems. It is not a comprehensive survey of this large space, but a set of highlights identified by our diverse author cohort. We collect a set of values that seem most relevant to recommender systems operating across different domains, then examine them from the perspectives of current industry practice, measurement, product design, and policy approaches. Important open problems include multi-stakeholder processes for defining values and resolving trade-offs, better values-driven measurements, recommender controls that people use, non-behavioral algorithmic feedback, optimization for long-term outcomes, causal inference of recommender effects, academic-industry research collaborations, and interdisciplinary policy-making.