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| { | |
| "slide1_problem": { | |
| "title": "The Problem", | |
| "bullets": ["Office workers waste time and money on unreliable lunch options", "Street food raises hygiene concerns", "Delivery apps are slow and expensive for daily use"] | |
| }, | |
| "slide2_solution": { | |
| "title": "Our Solution", | |
| "bullets": ["Fresh, healthy lunch delivered before 12pm", "Direct relationships with office clusters", "Simple WhatsApp-based subscription ordering"] | |
| }, | |
| "slide3_market": { | |
| "title": "Market Opportunity", | |
| "bullets": ["TAM: ₦500B+ Nigerian food delivery market", "SAM: ₦15B Lagos office-lunch segment", "SOM: 200-400 subscribers in year one, ~₦40-60M revenue"] | |
| }, | |
| "slide4_business_model": { | |
| "title": "How We Make Money", | |
| "bullets": ["Weekly/monthly subscription plans", "One-off bulk office orders", "Corporate event catering"] | |
| }, | |
| "slide5_traction": { | |
| "title": "Traction & Milestones", | |
| "bullets": ["Serving 3 office buildings today", "Growing repeat-customer base via word of mouth", "Planning first formal subscription launch"] | |
| }, | |
| "slide6_strategy": { | |
| "title": "Go-To-Market Strategy", | |
| "bullets": ["Expand cluster by cluster, not city-wide", "Referral incentives within existing offices", "WhatsApp and Instagram over paid ads"] | |
| }, | |
| "slide7_ask": { | |
| "title": "The Ask", | |
| "bullets": ["Seeking: ₦2,000,000 working capital", "Use of funds: second kitchen hire, delivery bikes, packaging", "Expected outcome: 3 office clusters served within 12 months"] | |
| } | |
| } | |