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"_demo": true,
"_aviso": "DADOS DE DEMONSTRAÇÃO. Não são reais. Servem apenas para validar o template e a interface localmente.",
"agent_name": "Analytical-Force",
"report_date": "2026-06-22",
"timezone": "America/Sao_Paulo",
"period": {
"current": "reference_day",
"comparison": "previous_day",
"seven_day_average": true
},
"metrics": {
"leads": {
"new_leads": 42,
"converted_leads": 8,
"conversion_rate": 19.05,
"leads_without_first_task": 6,
"avg_time_to_first_task_hours": 9.4,
"median_time_to_first_task_hours": 7.1,
"top_lead_source_by_volume": "Google Ads",
"best_lead_source_by_conversion": "Indicação",
"worst_lead_source_by_conversion": "Lista fria",
"comparisons": {
"new_leads": {
"variation_percent_vs_previous": 12.0,
"variation_percent_vs_7day_avg": 5.0
},
"conversion_rate": {
"variation_percent_vs_previous": -23.4,
"variation_percent_vs_7day_avg": -8.0
}
}
},
"opportunities": {
"new_opportunities": 5,
"open_opportunities": 120,
"won_opportunities": 3,
"lost_opportunities": 2,
"open_pipeline_amount": 1850000.0,
"won_amount": 90000.0,
"lost_amount": 40000.0,
"win_rate": 60.0,
"loss_rate": 40.0,
"stalled_opportunities": 14,
"opportunities_without_next_task": 9,
"opportunities_closing_this_month": 11,
"high_value_stalled_opportunities": 3,
"comparisons": {
"open_pipeline_amount": {
"variation_percent_vs_previous": -16.2,
"variation_percent_vs_7day_avg": -4.5
}
}
},
"tasks": {
"tasks_created": 60,
"tasks_completed": 38,
"completion_rate": 63.33,
"tasks_overdue": 22,
"tasks_future": 80,
"overdue_tasks_linked_to_leads": 7,
"overdue_tasks_linked_to_opportunities": 9,
"avg_overdue_delay_days": 4.2,
"top_overdue_owner": "Equipe SDR",
"top_overdue_owner_count": 8,
"comparisons": {
"tasks_overdue": {
"variation_percent_vs_previous": 18.5,
"variation_percent_vs_7day_avg": 10.0
}
}
},
"satisfaction": {
"configured": true,
"salesforce_object": "Pesquisa__c",
"message": null,
"responses": 30,
"avg_score": 6.4,
"negative_count": 7,
"top_negative_reasons": {
"Tempo de resposta": 4,
"Preço": 2
},
"critical_comments": [
"Demorou muito para retornar meu chamado."
],
"comparisons": {
"avg_score": {
"variation_percent_vs_previous": -3.0,
"variation_percent_vs_7day_avg": -6.0
}
}
},
"cancellations": {
"configured": false,
"message": "Fonte de cancelamento ainda não configurada. Configure o objeto e os campos em object_mapping."
}
},
"alerts": [
{
"severity": "high",
"category": "Oportunidades",
"title": "3 oportunidade(s) de alto valor parada(s)",
"description": "3 oportunidade(s) acima de R$ 50.000 sem atividade recente.",
"recommended_action": "Priorizar contato imediato e definir próximo passo nessas oportunidades.",
"source_object": "Opportunity",
"source_record_id": "0065i00000ABCDEAA1"
},
{
"severity": "high",
"category": "Tarefas",
"title": "9 tarefa(s) vencida(s) em oportunidades",
"description": "9 tarefa(s) vencida(s) estão associadas a oportunidades abertas.",
"recommended_action": "Concluir ou reagendar essas tarefas para não travar o pipeline.",
"source_object": "Task",
"source_record_id": null
},
{
"severity": "medium",
"category": "Leads",
"title": "Queda na taxa de conversão",
"description": "Conversão caiu 23.4% em relação ao dia anterior (limite de alerta: 20%).",
"recommended_action": "Investigar qualidade dos leads e abordagem comercial recente.",
"source_object": "Lead",
"source_record_id": null
},
{
"severity": "medium",
"category": "Oportunidades",
"title": "Queda no pipeline aberto",
"description": "Pipeline aberto caiu 16.2% vs dia anterior (limite: 15%).",
"recommended_action": "Verificar perdas recentes e ritmo de geração de novas oportunidades.",
"source_object": "Opportunity",
"source_record_id": null
}
],
"data_quality": {
"salesforce_connection": "ok",
"satisfaction_configured": true,
"cancellation_configured": false,
"missing_fields": []
}
}
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