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The Joint

Fees and investment (Items 5-7)

  • initial_fee_low_usd: 39,900
  • initial_fee_high_usd: 39,900
  • royalty_pct: 7
  • royalty_min_monthly_usd: 700
  • marketing_fee_pct: 2
  • marketing_min_monthly_usd: not disclosed
  • tech_fee_monthly_usd: 599
  • total_investment_low_usd: 245,250
  • total_investment_high_usd: 543,000
  • liquid_capital_usd: not disclosed
  • net_worth_usd: not disclosed

Fee notes

Standard $39,900. 2025 Sales Incentive: Franchise Agreements signed in 2025 (through December 31, 2025) received an additional 50% discount off the initial franchise fee ($19,950 instead of $39,900). Veterans $6K discount ($33,900). Multi-clinic $10K discount per additional unit ($29,900). DC Path to Ownership $19,900 discount ($20,000). Non-combinable except 2025 Incentive. Local Advertising Commitment: the franchisee must spend the greater of 5% of Gross Sales or $3,000 per month on local advertising, paid to third parties and in addition to the Brand Fund Fee; compliance is measured on a rolling 6-month basis, and a shortfall may be charged at 10% of the deficiency, paid into the Brand Fund.

Outlets, closure rate, growth and all-in fee

  • total_outlets: 970
  • franchised_outlets: 845
  • company_outlets: 125
  • states_count: 41
  • closure_rate_pct: 1.6
  • closures: 33
  • closures_not_itemized: 0
  • reacquired: 19
  • franchised_outlet_years: 2122
  • closure_year_from: 2022
  • closure_year_to: 2024
  • closure_ranking_eligible: yes
  • growth_pct: 15.8
  • growth_outlets_from: 838
  • growth_outlets_to: 970
  • growth_year_from: 2022
  • growth_year_to: 2024
  • growth_ranking_eligible: yes
  • all_in_fee_pct: 9
  • all_in_basis: royalty + marketing fund

Comparable revenue

  • annual_revenue_usd: 527,787
  • basis: median, All 785 Franchised Clinics (785 outlets)

Item 19 figures

metric cohort outlets avg median min max period page
Gross Sales Quartile 1 (Top 25%) 196 913,466 859,413 709,832 1,941,371 Calendar Year 2024 54
Gross Sales Quartile 2 196 606,178 598,158 528,193 707,745 Calendar Year 2024 54
Gross Sales Quartile 3 196 456,472 458,545 386,649 527,787 Calendar Year 2024 54
Gross Sales Quartile 4 (Bottom 25%) 197 303,525 314,895 122,807 386,417 Calendar Year 2024 54
Gross Sales All 785 Franchised Clinics 785 569,571 527,787 122,807 1,941,371 Calendar Year 2024 54
Net Profit All Qualifying Outlets (406 Franchised) 406 105,050 91,488 -154,839 721,629 Calendar Year 2024 54
Net Profit $1M+ Gross Sales (26 Clinics) 26 354,878 359,774 161,790 721,629 Calendar Year 2024 55
Net Profit Quartile 1 102 248,208 233,132 13,828 721,629 Calendar Year 2024 55
Net Profit Quartile 2 101 128,663 123,390 -51,377 268,186 Calendar Year 2024 55
Net Profit Quartile 3 101 62,556 59,820 -108,150 200,453 Calendar Year 2024 56
Net Profit Quartile 4 102 -19,413 -15,383 -154,839 75,866 Calendar Year 2024 56
Weekly Patient Visits (Total) Quartile 1 196 489 467 380 845 Calendar Year 2024 57
Weekly Patient Visits (Total) Quartile 2 196 324 320 280 380 Calendar Year 2024 57
Weekly Patient Visits (Total) Quartile 3 196 241 243 203 279 Calendar Year 2024 57
Weekly Patient Visits (Total) Quartile 4 197 162 167 64 202 Calendar Year 2024 57
Weekly Patient Visits (Total) All 785 Clinics 785 304 279 64 845 Calendar Year 2024 57
Weekly Patient Visits (New Patients) Quartile 1 196 31 28 23 78 Calendar Year 2024 57
Weekly Patient Visits (New Patients) Quartile 2 196 20 20 18 23 Calendar Year 2024 57
Weekly Patient Visits (New Patients) Quartile 3 196 16 15 13 18 Calendar Year 2024 57
Weekly Patient Visits (New Patients) Quartile 4 197 11 11 4 13 Calendar Year 2024 57
Weekly Patient Visits (New Patients) All 785 Clinics 785 19 18 4 78 Calendar Year 2024 57
Active Members (Monthly) Quartile 1 196 980 901 743 2,864 Calendar Year 2024 57
Active Members (Monthly) Quartile 2 196 642 638 545 742 Calendar Year 2024 57
Active Members (Monthly) Quartile 3 196 463 465 381 545 Calendar Year 2024 57
Active Members (Monthly) Quartile 4 197 295 312 146 381 Calendar Year 2024 57
Active Members (Monthly) All 785 Clinics 785 595 545 146 2,864 Calendar Year 2024 57
Gross Sales Ramp Up Month 1 (57 new clinics 2024) 57 8,217 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 2 (55 clinics) 55 16,240 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 3 (51 clinics) 51 20,995 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 4 (46 clinics) 46 23,313 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 5 (43 clinics) 43 24,720 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 6 (40 clinics) 40 25,982 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 7 (32 clinics) 32 27,282 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 8 (28 clinics) 28 27,339 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 9 (24 clinics) 24 29,446 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 10 (23 clinics) 23 30,379 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 11 (15 clinics) 15 29,939 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57
Gross Sales Ramp Up Month 12 (8 clinics) 8 32,029 not disclosed not disclosed not disclosed Monthly Gross Sales, clinics opened in 2024, measured through December 31, 2024 57

Franchised outlet turnover by year (Item 20 Table 3)

year start opened terminated non-renewed reacquired ceased transferred end
2022 610 123 0 0 16 5 46 712
2023 712 104 0 1 3 12 24 800
2024 800 60 0 0 0 15 41 845

Agreement terms (Item 17)

  • term_years: 10
  • renewal_count: 1
  • renewal_term_years: 10
  • renewal_fee: You must: not be in default; give us timely notice; sign then-current form of franchise agreement and related documents; sign general release (subject to state law); pay renewal fee; pay clinic design fee and remodel Clinic in accordance with new Clinic Design; upgrade furniture, fixtures and equipment to current standards; and extend lease for duration of renewal term.
  • transfer_fee: You must: be in compliance with Franchise Agreement; assign lease (if applicable); pay transfer fee; subordinate transferee's ongoing payments owed to you (if any) to transferee's financial obligations owed to us; and sign general release (subject to state law).
  • cure_period_days: 30
  • noncompete_post_term_years: 2
  • noncompete_post_term_radius_miles: 10
  • dispute_resolution: mediation
  • governing_law_state: AZ
  • fdd_page: 46

Revenue relative to cost (revenue is not profit)

  • comparable_annual_revenue_usd: 527,787
  • investment_midpoint_usd: 394,125
  • revenue_to_investment: 1.34
  • royalty_pct: 7
  • revenue_per_royalty_point_usd: 75,398

Rank against peers

metric value rank peers peer median order peer group
inv_low 245,250 6 8 159,300 lowest first Chiropractic
fee_low 39,900 4 8 39,950 lowest first Chiropractic
royalty 7 31 72 7 lowest first Health & Medical
allin 9 39 72 8 lowest first Health & Medical
outlets 970 1 8 71 highest first Chiropractic
growth 15.8 16 35 11.4 highest first Health & Medical
closure 1.6 7 33 5.6 lowest first Health & Medical

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