Spaces:
Running
Running
| { | |
| "slug": "dentists", | |
| "display_name": "Dentists", | |
| "voice": { | |
| "tone": "peer_clinical", | |
| "register": "respectful_collegial", | |
| "code_mix": "hindi_english_natural", | |
| "vocab_allowed": [ | |
| "fluoride varnish", "scaling", "caries", "occlusion", "bruxism", | |
| "endodontic", "periodontal", "implant", "aligner", "veneer", | |
| "OPG", "IOPA", "RCT", "CAD/CAM", "zirconia", "PFM" | |
| ], | |
| "vocab_taboo": [ | |
| "guaranteed", "100% safe", "completely cure", "miracle", "best in city", | |
| "doctor approved" ,"FDA-approved (use only when actually applicable)" | |
| ], | |
| "salutation_examples": ["Dr. {first_name}", "Doc"], | |
| "tone_examples": [ | |
| "Worth a look — JIDA Oct 2026 p.14", | |
| "This one likely affects your high-risk adult cohort", | |
| "If your case-mix is mostly cosmetic, may not be relevant" | |
| ] | |
| }, | |
| "offer_catalog": [ | |
| { "id": "den_001", "title": "Dental Cleaning @ ₹299", "value": "299", "audience": "new_user", "type": "service_at_price" }, | |
| { "id": "den_002", "title": "Free Consultation", "value": "0", "audience": "new_user", "type": "free_service" }, | |
| { "id": "den_003", "title": "Teeth Whitening @ ₹1,499", "value": "1499", "audience": "new_user", "type": "service_at_price" }, | |
| { "id": "den_004", "title": "Root Canal @ ₹2,999 (single rooted)", "value": "2999", "audience": "new_user", "type": "service_at_price" }, | |
| { "id": "den_005", "title": "Free Smile Analysis + Digital Scan", "value": "0", "audience": "new_user", "type": "free_service" }, | |
| { "id": "den_006", "title": "Aligner Consultation @ ₹499", "value": "499", "audience": "new_user", "type": "service_at_price" }, | |
| { "id": "den_007", "title": "Pediatric Dental Checkup @ ₹199", "value": "199", "audience": "new_user", "type": "service_at_price" }, | |
| { "id": "den_008", "title": "Annual Family Dental Plan @ ₹4,999", "value": "4999", "audience": "repeat_user", "type": "membership" } | |
| ], | |
| "peer_stats": { | |
| "scope": "metro_solo_practices_2026", | |
| "avg_rating": 4.4, | |
| "avg_review_count": 62, | |
| "avg_views_30d": 1820, | |
| "avg_calls_30d": 12, | |
| "avg_directions_30d": 38, | |
| "avg_ctr": 0.030, | |
| "avg_photos": 9, | |
| "avg_post_freq_days": 14, | |
| "retention_6mo_pct": 0.42 | |
| }, | |
| "digest": [ | |
| { | |
| "id": "d_2026W17_jida_fluoride", | |
| "kind": "research", | |
| "title": "3-month fluoride varnish recall outperforms 6-month for high-risk adult caries", | |
| "source": "JIDA Oct 2026, p.14", | |
| "trial_n": 2100, | |
| "patient_segment": "high_risk_adults", | |
| "summary": "Multi-center Indian trial shows 38% lower caries recurrence with 3-month vs 6-month recall in adults with active decay history. No effect in low-risk patients.", | |
| "actionable": "Reassess recall interval for adults flagged high-risk in your charting" | |
| }, | |
| { | |
| "id": "d_2026W17_dci_radiograph", | |
| "kind": "compliance", | |
| "title": "DCI revised radiograph dose limits effective 2026-12-15", | |
| "source": "Dental Council of India circular 2026-11-04", | |
| "summary": "Maximum dose per IOPA exposure drops from 1.5 mSv to 1.0 mSv. E-speed film passes at the new limit; D-speed does not. Digital RVG sensors unaffected.", | |
| "actionable": "Audit your X-ray setup before Dec 15; document E-speed or RVG in your SOPs" | |
| }, | |
| { | |
| "id": "d_2026W17_ida_webinar", | |
| "kind": "cde", | |
| "title": "IDA Delhi: Digital impressions — 2026 state of the art", | |
| "source": "IDA Delhi chapter calendar", | |
| "date": "2026-05-02T19:00:00+05:30", | |
| "credits": 2, | |
| "summary": "Speaker: Dr. R. Mehta. Covers Primescan 2, Trios 5, and CAD/CAM workflow ROI for solo practices.", | |
| "actionable": "Free for IDA members; ₹500 for non-members" | |
| }, | |
| { | |
| "id": "d_2026W17_aligner_trend", | |
| "kind": "trend", | |
| "title": "Clear aligner consultations searches +62% YoY in metros", | |
| "source": "Practo + Google Trends, Apr 2026", | |
| "summary": "'Clear aligners near me' query growth concentrated in 28-45 age band; female-skewed. Pricing pressure as DIY aligner brands hit the market.", | |
| "actionable": "Position your supervised-aligner offer against DIY in your GBP description" | |
| }, | |
| { | |
| "id": "d_2026W17_e_max_press", | |
| "kind": "tech", | |
| "title": "Dentsply launches IPS e.max Press for zirconia crowns in India at ₹3,200/unit (Delhi labs)", | |
| "source": "Dentsply India launch note 2026-04-18", | |
| "summary": "Better aesthetic, similar fracture resistance to standard zirconia. Two Delhi labs (Dental Direkt, Siam Dental) confirmed stocking. Shared-lease scanner deals available.", | |
| "actionable": "Worth comparing if crown work is >15% of monthly revenue" | |
| } | |
| ], | |
| "patient_content_library": [ | |
| { | |
| "id": "pc_oral_heart", | |
| "title": "3 things your teeth tell you about your heart", | |
| "channel": "whatsapp", | |
| "length_seconds": 90, | |
| "body": "Periodontal disease shares inflammation pathways with cardiovascular disease. Bleeding gums, persistent bad breath, and loose teeth in middle age are early signals. A 2024 meta-analysis of 18 studies found periodontal patients had 22% higher CVD events. The simplest action: scaling every 6 months reduces both gum and inflammation markers." | |
| }, | |
| { | |
| "id": "pc_kid_brushing", | |
| "title": "Why your child resists brushing — and what to try this week", | |
| "channel": "whatsapp", | |
| "length_seconds": 60, | |
| "body": "Most resistance under age 7 is sensory, not behavioural. Try: (1) a softer brush than you think necessary, (2) brushing in front of a mirror so they see what's happening, (3) two minutes of music as the timer. If resistance persists past 4 weeks, it's worth a pediatric dental consult." | |
| }, | |
| { | |
| "id": "pc_aligner_vs_braces", | |
| "title": "Aligners or braces? What I tell my patients in their 30s", | |
| "channel": "whatsapp", | |
| "length_seconds": 75, | |
| "body": "Aligners work for ~70% of cases — mild-to-moderate crowding, spacing, and minor rotations. Braces still win for severe rotations, deep bites, and skeletal corrections. The tell: if you can't keep aligners on for 22 hours/day, braces are the safer choice." | |
| } | |
| ], | |
| "seasonal_beats": [ | |
| { "month_range": "Nov-Feb", "note": "exam-stress bruxism spike — ortho consults rise 30% in 18-24 cohort" }, | |
| { "month_range": "Oct-Dec", "note": "wedding whitening peak — bookings 2x baseline; ladies' segment dominant" }, | |
| { "month_range": "Jan", "note": "new-year resolution surge — annual check-up bookings +40%" }, | |
| { "month_range": "Apr-Jun", "note": "school holiday window — pediatric appointments +50%" } | |
| ], | |
| "trend_signals": [ | |
| { "query": "clear aligners delhi", "delta_yoy": 0.62, "segment_age": "28-45", "skew": "female" }, | |
| { "query": "teeth whitening price", "delta_yoy": 0.41, "segment_age": "all", "skew": "balanced" }, | |
| { "query": "dental implants near me", "delta_yoy": 0.18, "segment_age": "45-65", "skew": "male" }, | |
| { "query": "kids first dental visit", "delta_yoy": 0.27, "segment_age": "parents_25-40", "skew": "female" } | |
| ], | |
| "regulatory_authorities": ["Dental Council of India (DCI)", "Indian Dental Association (IDA)"], | |
| "professional_journals": ["JIDA", "Indian Journal of Dental Research", "Dental Tribune India"] | |
| } | |